3 Workshops for Social Media Week in Hamburg: Social Media Manager, Branding and Sport

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Copyright: Images of Social Media Week Hamburg.

From the 17.-21. February 2014 will again host the Social Media Week in Hamburg. There is also an issue on the way Best of HR – Berufebilder.de® has been the subject of intense debate: the Social Media Manager, Even if all three workshops have already been booked out, it is worthwhile to go ahead. 3 Workshops for Social Media Week in Hamburg: Social Media Manager, Branding and Sports 3 Workshops for Social Media Week in Hamburg: Social Media Manager, Branding and Sport

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Here writes for you: Katharina Heder is Digital Media Manager and Consultant. Profile

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What kind of workshops do I offer?


Last year, I spoke at the Social Media Week. It was a dramatic experience for me and somehow it was clear that I wanted to repeat it.

When the bidding came, I considered for a long time and suggested different events, of which the jury had a selection to implement. I would like to have one shortly imagine:

Di, 18.2 .; 16: 30 watch - 17: 30 watch - handball and social media: A contradiction in itself?


On Tuesday it is a preliminary program for BEKOBBL about handball and the question of what you can and must do today to be able to react correctly to the HeimWM2019 and the displacement of the football WM2022.

It is about questions such as the need for a reaction, which examples (Best Practice vs. Worst Case) already exist and last but not least, Jennifer Meyer of Handball2Null presents the fan project.

In doing so, she tells from her own point of view what it means to cultivate Twitter, blog and co, to perceive the media and to help shape the project.

Mi, 19.2., 12: 30 Clock: I would like Social Media Manager


Actually exactly the event for Berufebilder, because at the core it's about all the content, which I also focus on Best of HR – Berufebilder.de® already touched: How to SMM, what can you do then, which training and further education are worthwhile and what exactly is this SMM actually.

Do, 20.2., 12: 30 Watch: Digital brands: Become friends!


In this slot it will then go to social media management in practice. The basis for this is a contribution written in the summer, which among other things. works out why advertising figures such as the Melittamann and the Milkaopi on Facebook and Co do not work.

This involves scientific aspects and practical experience in the implementation. Both the subject matter and the content of the topic are relevant, with a focus on the role of the social media manager in this area.

Passing by is still worthwhile


Even if the events are formally bumped, one should think about spontaneously look past and possibly clean up.

The experience from the last year shows that many participants register first and then decide which event they really are going to.

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