New Work and Transformation of the Work Culture 4.0: Coworking as a Future Vision?


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Coworking spaces are growing rapidly. Especially for a flexible workplace design in the New Work, they are ideally suited as they offer flexible possibilities to rent office space. What are the possibilities? New Work and Transformation of the Work Culture 4.0: Coworking as a Future Vision? New Work and Transformation of the Work Culture 4.0: Coworking as a Future Vision?


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Katja Andes katja-andes Katja Andes, born 1985, was a consultant at Siemens and co-founder and coach at ideacamp.

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The coworking movement is growing

Freelancers and self-employed persons are familiar with the principle of sharing the office spaces, not only as a means to save money, but above all as an opportunity for exciting contacts, synergies and creativity. What future opportunities does coworking offer in terms of new forms of work?

The coworking movement is constantly growing. And within the coworking spaces there are more and more members who, in addition to a workplace, only need their laptop to work. So, in principle, they also count among the “digital nomads”.

A permanent workplace is important for productive work

A fixed workplace or a familiar environment is nevertheless important for many to work productively. This is why coworking grows strong even in times of greater flexibility and locational independence.

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In addition to a usual workplace, a change of location is a valuable experience as reported in part 2 of our series. An outburst from everyday life to work in another place brings focus on the essentials, productivity, new inspiration and creativity.

What is Coworcation?

As a result of this need, more and more initiatives are being created around the world to tackle the problem of combining coworking structures with the advantages of location independence.

These initiatives can be described as “coworcation” - a mixture of “coworking” and “vacation” - or as “coworking flat share”. Perhaps this way of working is the common form of work in Work Culture 4.0.

The future vision of location independent coworking

When I started to create such an opportunity with Sunny Office, I discovered more and more exciting people who had a similar vision of site-independent coworking and created initiatives with similar goals.

As a common principle, these initiatives transfer coworking to beautiful places and mix a common accommodation and working together. The places are mostly intended to escape the winter and connect a beautiful environment with pleasant temperatures.

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The difficulty finding the right infrastructure

As a “digital nomad” you can of course also travel alone and rent on-site in coworking spaces. However, this is only possible in cities. Those who want to spend time away from cities often have difficulty meeting very good infrastructure and like-minded people.

The initiatives for independent coworking differ mainly in two things: there are those with event characteristics and for a period of two or four weeks (for example, Sunny Office or Project Getaway) or lasting throughout the year (for example The Surf Office).

Initiatives make new work possible

Furthermore, there is a distinction between a combination of living and working space and separate rooms.

In addition to the listed initiatives Sunny Office, Project Getaway and The Surf Office, there are also Startup abroad, Workday week, Deceler8.me and Coworking Camp.

Coworking also for project teams and companies

The current development promotes a new style of co-working and establishes more and more possibilities in a simple way to take a "work vacation" and to use the new flexibility properly.

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It is an exciting development that is currently still a niche among the “digital nomads” but is slowly gaining influence due to the new work movement. Because established companies are also increasingly interested in these new work models.

Teamspirit

However, this principle can be transferred very well to companies. Why should teams go back to the usual, mostly creative, seminar hotels, if it is also possible to develop a new together for a week in a beautiful and inspiring environment.

The right "change of scenery" together with the whole Team can promote a huge amount of team spirit and creativity.


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  1. Kerstin couple

    #NewWork & #Transforming the working culture: #Coworking as a vision of the future? - Highly recommended sPBCaINtjV via @berufe images #homeoffice

  2. REGIS GMBH

    New Work & Transformation of Work Culture 4.0 - 3 / 3: Coworking as a Future Vision? from
    Katja ... via @ berufebilder
    - Highly recommended BgOed8NIIv

  3. Thomas Eggert

    New Work & Transformation of Work Culture 4.0 - 3 / 3: Coworking as a Future Vision? from
    Katja ... via @ berufebilder
    - Highly recommended V9Orgr5im7

  4. Job college

    New Work & Transformation of Work Culture 4.0 - 3 / 3: Coworking as a Future Vision? by Katja Andes ... - Highly recommended UZ4W5s43i7

  5. Daisy

    Working in a place where you are comfortable in pocket wise and environment is the best you could have. A working place that provides you with all inclusive package especially when you are a start up founder.

    • Simone Janson

      Hi Daisy,
      yes, I agree complety!

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