The number of commuters is increasing
For many it is part of everyday madness: commuting to work. Crowded lanes and delays or congestion on the highways do not provide many professionals with an optimal start to the day.
But many hardships in commuting take many workers for their dream job. Of course, the job is more likely to be changed than the place of residence and the private environment. Leaving home territory is often not a realistic option. It is better to take a longer journey to work. No matter what price.
Model car in front of the Aus?
That the stress is so great, however, is also because our transport systems are on the verge of collapse. Mobility is not just a matter of getting around, but an expression of a meta-mobile way of life that embraces our consumption habits as well as our social relationships.
Of course, as a person without a driver's license, one thing makes me especially happy: Obviously, we are facing the end of the cultural model of mass motorization. The car - once epitome of freedom and individual mobility - has long since reached its limits in the face of increasing traffic problems, especially in the emerging megacities of the emerging markets.
Face-time incentives in business mobility
In addition to the change in private mobility consumption, the future of occupational mobility is also crucial. The lives of a growing number of people are characterized by maximum flexibility, networking, internationality and individuality.
This multi-mobile business class operates in a global action space, the globe becomes a workplace, the world becomes a home, the mobility lounge becomes a living room. Company They must therefore provide mobile services to their employees and customers in order to keep up with the progress of networking and mobility. Because business mobility of the future means: Work becomes more mobile, the kilometers become less.
Networked mobility in demand
What is needed is new, sustainable and at the same time networked mobility concepts that allow individuals more flexibility and individuality in mass traffic. Thus, there is a growing desire for mobility solutions that focus not on ownership but on the use of transport.
The mobility awareness of the people is changing overall. Many wish to network existing transport. The change from bus and train to bicycles or car-sharing vehicles must therefore function more smoothly and the infrastructure network needs to be expanded accordingly.
Changing the system: sustainable sharing beats the ego
The future of mobility is based on system innovations that turn the central traffic planning of the past into a self-governing system. Only then will the system-changing synergies between the means of transport emerge, linking public and private traffic without loss and thus producing a transport-neutral, real-time mobility.
However, we are a long way from a smoothly functioning premium public transport. Instead of offers that leave today's driver no more arguments to continue owning a car and driving it to work every morning, Umsteiger expects every day havoc with Deutsche Bahn.
To close this gap, there were always ideas: “BeMobility”, for example, an interdisciplinary research project on the integration of electric and hybrid vehicles in public transport in the model region Berlin / Potsdam. With a “card for everything”, users could borrow a bike via “Call a Bike”, book an electric or hybrid car via “Flinkster my car sharing” and also use the public transport cheaper and more flexibly.
Or bring Buddy - a kind of carpool for parcels from DHL. Anyone who registered via Facebook could pick up parcels at predetermined locations and bring along their friends on their way to or from the city. Both good ideas, I just think of the problem I always have with the parcel delivery. However, none of the two systems has prevailed.
Car sharing & Co
Despite all the problems, various studies show that the ownership of the car slowly but surely decreases. Car sharing, leasing and subscription models are, as various studies, constantly growing phenomena, especially in urban areas, which have a high mobility density through public transport. Add to this the increasingly explosive climate discussion.
It is very clear: in the cities one needs the own car less and the meaningfulness of the personal car possession goes to zero. As the forms of 'shared mobility' become more professional, the less it will be necessary to have the same car at the door. However, this looks quite different in the country with poor public transport and low car-sharing density.
Flexible solutions also needed in elongated areas
ViveLaCar, a mobility fintech startup from Stuttgart, could now find its way into this gap. The principle: inventory vehicles from dealers are conveyed to customers as a car subscription. In the subscription prices, all costs except gasoline are already included, instead of numerous contracts to complete the customer needs only a few clicks. The clou is also: Because the dealerships are available nationwide, the car subscription is also possible in more rural regions.
ViveLaCar closes the gap between short-term rental, car sharing, purchase and leasing with its variable terms and notice periods of three months. The cars are so far in Germany and Austria available, according to own data the enterprise has a monthly subscriber increase of 50 per cent. The flexibility also makes the subscription model interesting for companies that want to offer employees a company car, for example during the trial period. You will see how the business model develops.
5 tips for commuters and business travelers
How to make the most of the time in daily chaos can be found in the 5 tips for commuters. For the last three tips, we assume that you are not traveling by car.
- Avoid peak times: Avoid the rush hours. Half an hour sooner or later often makes a big difference and spares the nerves. Those who do not get around at rush hour should consider a quieter alternative route. Better take the longer driving time and save your nerves. How to get to work in a good mood?
- Use public transport: Car or train? - That is the question. If you have the choice, you should opt for public transport. In the public transport the lost time can be used, for example eMails write or make a phone call. Even smaller tasks can be done conveniently on the way to work.
- Brainstorming and planning: When the brain is idling during monotonous rides, we are often the most creative. These creative inspirations should be used and recorded. Whether ideas for upcoming projects or strategies - everything should be recorded in a notebook or digitally. Plan your day. A well-structured process saves time and you can start the way home earlier. Then hopefully without rush hour.
- Read: Whether daily newspaper or news, whether smartphone or tablet - no matter how you inform - reading forms. The way to work is particularly well suited to inform yourself about daily news. Audiobooks or podcasts are suitable for all reading-lame people.
- Relax! Why not just do nothing? In public transport, you can give free rein to your thoughts and relax for a moment. A little break is just right for the energy budget. All those who risk falling asleep should better leave that alone. Caution: A too long nap usually makes you more tired than you used to. Useful apps or the classic cell phone alarm clock, however, guarantee a restful power nap.
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