[Founder Report] As a woman successfully self-employed in eCommerce



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We are moved by the idea to make the world of work more human - without constant pressure for efficiency, stress and fear. As Publisher Best of HR - Berufebilder.de® with podcast, eLearning-on-demand offers and news service we share 15 years of experience with our customers (Samsung, Otto, state institutions). By the Top20 female blogger and consultant Simone Janson, referenced in ARD, ZEIT, Wikipedia .
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How do women become self-employed in the Internet and are promoted by the Federal Ministry of Economics and Technology supported for a technology-oriented idea? A founding report:

[Founder Report] As a woman successfully self-employed in eCommerce [Founder Report] As a woman successfully self-employed in eCommerce

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Here writes for you: Sabine Linz is a graduate in communications and marketing / PR manager. She worked for Siemens or women before she founded the online jeweler Amoonìc. Profile

Friendship becomes a plan for self-employment

Overview

Olga Dick and I met at Siemens AG at a marketing seminar in the headquarters at Wittelsbacher Platz. At the time we were both working hard at Siemens and Frauenhofer in the Nuremberg area.

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Soon afterwards, an intimate friendship developed. From the very beginning, the common dream has made us independent. At a dinner in a nice round, Olga asked me privately whether I would like to take the step into the independence with her. After a moment's reflection, I was determined to agree.

In addition to the job to work out the first concept

Overview

In addition to our occupations, we met regularly to work out a first concept. After a year Amoonìc already existed firmly in our heads and a first concept was created on paper. The name Amoonìc stands for the love of the unique and is a composition of the words "Amore" and "unique".

With Amoonìc, we wanted to create an online platform that allows real-life customization to suit their own needs. Studies have shown that the trend is more and more of nothing, but something individual and personal to buy.

The idea: Mass customization for real jewelery

Overview

Our customers can choose from a large portfolio of individual design jewelry and adapt it to their taste by selecting the desired precious metal and the precious gemstone.

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After receipt of the order, the piece of jewelery will be produced as a one-off production "on demand" for the customer within approx. 3 weeks. Mass customization platforms already existed, only for real jewelery the market was still empty.

Women self-employed in the network?

Overview

It may still be rare today for women to become self-employed on the Internet, but I can recommend it to everyone and I also feel that more and more women are trusting. It is worth to prove courage.

I think of a nice quote from Walt Disney that I love and that confirms my actions: "If you can dream it, you can do it". I have learned, experienced and am happier than ever in the past three years.

A decision with heart blood and passion

Overview

Olga and I have great plans and will do everything we can to achieve this. We are passionate and passionate for Amoonìc and have never regretted our decision.

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We had the idea for our business to offer individual real-life snacks on the net, but what we still lacked was a competent start-up team who helped us with our creative ideas.

A harmonious Team had highest priority

Overview

For me, who had switched to the Fraunhofer Institute in the meantime, it was of the utmost importance to find a harmonious and above all competent team. Fraunhofer was, as far as the working environment was concerned, the perfect example for me to follow.

It was also crucial for Olga to find the right people to start a stable society. As a supplement to us, Olga as SEO / SEA manager and me as a PR and marketing expert, clearly missing a programmer and an expert in the jewelry industry.

From the team came the idea to start up the foundation

Overview

After numerous discussions, seminars and events, we have found Michael Niqué, our current programmer and Andreas Schiffmann, goldsmith champion and certified gemmologists. The team was thus complete.

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After the team was complete, we really wanted to start. Our programmer Michael pointed out to us that our idea is so innovative that we should apply for EXIST.


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  1. Ariane Walzer

    Great report, the courage to start!

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