Visual Selling - Image and Reality: The Power of Images


We are moved by the idea to make the world of work more human - without constant pressure for efficiency, stress and fear. As Publisher Best of HR - Berufebilder.de® with podcast, eLearning-on-demand offers and news service we share 15 years of experience with our customers (Samsung, Otto, state institutions). By the Top20 female blogger and consultant Simone Janson, referenced in ARD, ZEIT, Wikipedia .
Copyright: Artwork created as part of a free collaboration with Shutterstock. ,

Pictures shape our reality every day - and this everywhere. We buy milk-bags with the image of a happy, healthy cow on the pasture, and the thought of just such a cow is our milk. Visual Selling - Image and Reality: The Power of Images image-change-reality

Tip: Text as PDF or podcast (please read the instructions!) or to this text complete eCourse Download. Regular promotions or news per Newsletter!


More knowledge - Podcast, PDF download, eCourse or personal advice

Here writes for you: Miriam and Marko Hamel are the founders and managing directors of Visual Selling. Profile

From the author:

Best of HR Berufebilder

Read



Our books

Best of HR Berufebilder

Read


Best of HR Berufebilder

Read


Pictures arouse feelings

Overview

Whether it is the simplest signs on road signs that tempt us to follow the road ahead in road traffic, or advertise the quality, joy and taste of new products:

Tip: Text as PDF or podcast (please read the instructions!) or to this text complete eCourse Download. Regular promotions or news per Newsletter!

Images appeal to our emotions: And without having to think about where the milk in the bag really comes from, it lands in the shopping cart. The picture gave us a good feeling. Human emotions are directly influenced by pictures.

Strong pictures decide for us

Overview

It is such powerful images that make decisions for us. In advertising, in traffic, in everyday life and at work. We are unconsciously influenced because a picture says and conveys so much to us. It communicates with us without having to speak, goes straight to the mind and stays there for a long time. Images are unique and allow messages to be understood as they should be understood.

The heart is for love and affection, the lightning for danger and discord. With these and similar symbols, feelings or messages can be made much clearer than words could. In every language and in almost every country, one can understand images, even if it is not the same language or writing that one shares.

And it is precisely this aspect that will give you an extraordinary advantage. Because even if we speak the same language, the inclusion of the words said is different for everyone. We are characterized by experiences, values ​​and external sources. But one thing we all share from an early age: the imagery that makes understanding a shared experience.

Tip: Text as PDF or podcast (please read the instructions!) or to this text complete eCourse Download. Regular promotions or news per Newsletter!

Pictures and their effect

Overview

Therefore, use the following exercises to learn to find the right symbols and to let them work for you. Tell your counterpart what you want to express so that he understands you, agrees with you and becomes active.

In order to find the right symbols and to form pictures, we ask you first to consciously perceive pictures in your immediate environment. You can see how they affect you daily. Take a moment to look around the next time you go out. Which pictures do you notice, which symbols are in your area?

Discovery Tour: Observing the environment, learning to find, see and understand images

Overview

If pictures really have such a strong effect, your use is right, important and certainly often already used. Surely you will come across many examples directly. But perhaps you would like to know more precisely: Where are the images hidden that you have not or only marginally noticed?

Be aware of the search and take pictures of everything you now notice. There comes a lot together after a short time. From the images, you create a gallery to better continue working with it:

Tip: Text as PDF or podcast (please read the instructions!) or to this text complete eCourse Download. Regular promotions or news per Newsletter!

Consciously perceive images

Overview

Now take further notes on the individual pictures:

  • What did the picture capture you, what was striking?
  • What has appealed to you emotionally and why?
  • What are the pictures?
  • In what context do they stand?
  • Is this Concept voices?
  • What is missing for you?

Of course, the answers to the questions are subjective from your personal viewing perspective. That is also wanted, because at the moment it's all about your own perception.

Only through this first step is it possible to consciously experience the power of images. How exactly this works, you will learn tomorrow in the second part.

Tip: Text as PDF or podcast (please read the instructions!) or to this text complete eCourse Download. Regular promotions or news per Newsletter!


More knowledge - Podcast, PDF download, eCourse or personal advice

Overview


Offline download: Download this text as PDF - Read usage rights, Because we do not automatically submit the title of this text for privacy reasons: When buying in "interests" the title register if support is needed. After buying text exclusively Download at this URL (please save).

3,35 Book now


Listen to Podcast & Download MP3: You can listen to this text for free, as member even without annoying popup, or download the MP3 for a fee - Read usage rights, After the purchase page refresh, then you will find the download link here. Because we do not automatically submit the title of this podcast for privacy reasons: When buying in "interests" the title register if support is needed.

3,35 Book now


Your eCourse on Demand: Choose your personal eCourse on this or another desired topic, As a PDF download. Up to 30 lessons with each 4 learning task + final lesson. Please enter the title under "interests". Alternatively, we are happy to put together your course for you or offer you a personal regular eMailCourse including supervision and certificate - all further information!

16,20 Book now


Consultant packages: You want to increase your reach or address applicants as an employer? For these and other topics we offer special Consultant packages (overview) - For example, a personal phone call (price is per hour).

149,99 Book now


occupations pictures

You want to comment here? Please the Debate Rules comply, contributions must be unlocked. Your eMailAddress remains secret. More information on the use of your data and how you can counter this can be found in our Privacy Policy.

  1. To follow debate on this post
  2. All debates follow
  3. Debates per eMail subscribe (add link here!)
  1. Marko Hamel

    Who "draws" the strongest pictures and packs them in stories wins the votes ...

  2. Visual Selling Team

    The current elections - whether in the US or here in Europe - show again who "paints" the strongest images ... - Highly recommended JzyaNGdWvp

  3. REGIS GMBH

    Visual Selling - Image & Reality - 1 / 2: The power of images by Miriam & Marko Hamel via PROFESSIONAL IMAGES - Highly recommended bRiCj9jfja

  4. Thomas Eggert

    Visual Selling - Image & Reality - 1 / 2: The power of images by Miriam & Marko Hamel via PROFESSIONAL IMAGES - Highly recommended NVvTgoNHfv

  5. Competencepartner

    Visual Selling - Image & Reality - 1 / 2: The power of images by Miriam & Marko Hamel - Highly recommended uEWotFilbu

Post a Comment

Your email address will not be published. Required fields are marked with * .

JaI would like to be regularly informed about the latest promotions & offers Newsletter be informed.

I hereby accept the Debate Rules and the Privacy policy with the possibility to contradict the use of my data at any time.