1. Moral and money are not compatible!
The vernacular speaks a clear language: "Money spoils the character", "money stinks" and "money does not make happy". So if you have a lot of money, is already suspicious in principle.
Money - a negative image?
Money is often presented very negatively. Especially from those who have none or too little of it. Money is "only" a means by which one can do many things - whether they are wonderful and meaningful or bad and meaningless depends on the individual.
Can an entrepreneur be rich? Clear. After all, it is his money that he has invested with which he created jobs. I speak here explicitly of entrepreneurs.
Terms are what we make of them
Terms are what we make of them. Morals and money are absolutely sensible - if it is important for an entrepreneur that he is "meaningful" entrepreneurial.
This means that under this condition he ensures that his Company Earn money by providing benefits to its employees and customers (and perhaps even the general public).
2. Power brings sales!
Leadership is in demand. Leadership skills are a must if you want to make a career. Whoever leads has power. However, the notion of power is viewed by many people as being negative. Because you can also abuse power. And in our world there are unfortunately many who do just that.
Power means responsibility
Every entrepreneur has to perceive the power that he has. After all, he is responsible for his employees.
Power means consciously dealing with this. But power also means standing by its values, communicating them and protecting them.
Game rules as decision support
This is how employees and customers are made aware of the personal rules of the game, and they are simplified to play along or stay away.
Then the entrepreneur becomes "unique" because he sharpens his own - and thus the profile of the company.
Live instead of managing
People who "manage" leadership, "manage" values, are less persuasive than entrepreneurs and leaders who live these values and the philosophy of leadership.
Then, from managers, real personalities become. And such personalities also generate more than just the (important) turnover. They generate trust.
3. Discussing values is pointless!
Although mission statements exist in many companies, they are often not read, understood or questioned. Often it is believed that there is no point in talking about values, because "those down there" do not understand that or "those up there" only count the money anyway.
Values have to coincide
If the employee's values are not compatible with the values of the company, the employee becomes dissatisfied - although he usually does not know why.
Dissatisfied or unmotivated employees, however, are bad for the company, Eg by negative assessments on valuation portals. A vicious circle.
Believe in the meaning
In the future it will be essential to discuss the corporate values even more intensively. It is only when all these values contribute, that they should be communicated to the outside.
For people want to believe in something. To the meaning of their doing. And so to the company where they spend their precious time.
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