How to become a leisure manager?
The term Leisur manager sounds exciting for people who want to turn their hobby into a profession. But where can you study something like this and what exactly does a leisure manager actually do? I had the opportunity to meet someone in Montreal.
Jérémie Gabourg is Leisure and Media Manager at Tourism Montréal and is responsible for the tourism marketing of his city. He organizes tours for tour operators or travel agents and journalists and ensures that these multipliers have the most positive impression of the city. What did he study and how did he get to this job?
How do you get the idea?
Jérémie originally comes from Martinique, but moved to Paris with his family as a child. At 18 he came to Montreal to study - and just stayed there. "I like the open mentality of the people," he says, explaining that Montreal, as a classic immigration city, is very cosmopolitan: "There are not only English and French, but also Spanish, Portuguese, Italian and Creole language groups. And there is that certain savor vivre, a certain serenity in lifestyle ”
At the same time, the economy is much stronger than in France, so career opportunities are also significantly better. “I was convinced by this mix, which is why I extended my stay to new ones every year - it's been over 12 years now,” he laughs.
What to study?
He chose his course of study rather by accident - this connects many other new students who, given the many options, do not really know what to study. Jérémie originally only had that Sense What he knew: "I wanted to study translation first, but when I applied for a job as a second choice, I indicated management with a focus on tourism."
But he made a mistake when applying: "McGill University, to which I applied, did not offer translation at all." Since McGill is one of the top international universities (currently number 18 in the World University Ranking), Jérémie absolutely wanted to study here.
So he started a three-year Bachelor's degree course - and realized that he liked this subject very well.
The career advancement
After studying, Jérémie worked for three years at the French Tourist Office in Montréal, then for four years with a large airline and then switched to Tourism-Montréal.
But Jérémie thinks further: He is currently completing a post-graduate program in the evening with a focus on “Recreation” at the university. As he says, he wants to remain flexible in his job and open up further career opportunities.
Flexible career opportunities
Jérémie has learned a lot in his various jobs. The airline was a large company with thousands of employees “very exciting”, he says. In his current job, however, there is a more family atmosphere that he likes better.
And Jérémie also got to know very different perspectives: "My job was initially to convince Canadians to go to France, but today I convince Europeans to come here," he grins. "I now know both mentalities and perspectives."
What does a leisure manager do in his spare time?
"What is easier?" I want to know “Convincing Europeans to come to Montréal is easier,” says Jérémie after a short consideration. "Because Europeans like Montreal, it's like a little Europe in North America," he says, looking at the European-style architecture of the city center.
"And what does a leisure manager do in his free time?" I finally ask. When he replied, it became clear that Jérémie's job was to do marketing for the city:
For example, visit one of the numerous roof gardens, such as the one at the Hilton Hotel on 18. Floor of a skyscraper, cycling with the Bixi bike, a system where you can borrow a bike for half an hour. Or eat well in one of the many restaurants from different cultures, of which Boris Bistro is one of the best, as he tells me.
Where can I study Leisure Management?
According to the university compass, leisure management can only be studied in Germany a few times, such as leisure and tourism management at the Stralsund University of Applied Sciences. This shows how new this offer in Germany still is.
Anyone wishing to study this subject should therefore also take a look abroad: The subject can study in Dublin, the Zealand Institute in Denmark or at the Dutch FH Stenden.
The professionalization of the leisure area
That the language is almost everywhere English, even in Germany, should play no role in the international orientation of the course.
In other countries, the professionalization of this area is already much more advanced than in Germany.
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