Tourism - an industry full of opportunities
The tourism industry employs around 100 millions of people around the world - including, of course, employees from international tourism groups to small service providers in holiday regions. As a matter of course, not all of these jobs are suitable for academics, but this industry still offers a large number of professional opportunities.
Cross-border travel accounts for 25 to 30 percent of world trade in services. However, this does not only include holidays, but also includes a large part of professional travel. A study or the following fields of activity in the field of tourism should therefore under no circumstances be provided with descriptions á la "Working where others go on vacation". With the image of working in sunshine areas and holiday regions, which is often described in TV documentaries, a study of tourism is described only inadequately.
Study structure and content
In Germany, there are many ways to start a course of study. Early school leavers begin the (mostly) six-semester undergraduate studies and then, after completing their studies, have the option to start a further master's degree or to enter the professional world. The missing master can then be taken up later, if desired, as a part-time course.
The peculiarity of studying tourism is that it consists of three different "lessons". The study content must combine general business administration, general management studies and tourism teaching in order to prepare their students and future tourism managers for a successful career. Tourism management, for example, is a special management apprenticeship that deals with the peculiarities of the individual tourism businesses and the management of these businesses.
The study contents include:
- Tourism marketing
- Applied tourism management
- Destination management
- Tourism law
- International Economics
- Strategic Hospitality Management
Furthermore, other business sciences such as business administration, human resources management and controlling are taught.
Prospects after graduation
It is important for the successful career entry after graduation to specialize at an early stage and to gain a wide range of practical experience through internships. Then arise as graduates, among others, areas of application in Company as…
- Tour operators and travel agents
- Tourism organizations and associations
- Transport and transport companies
- Tourism policy
- Congress and trade fair, event management
- Hotel industry and resorts
- Holiday and leisure centers
- Spa and spa
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