Why a social media manager on Facebook waived: taken advantage of and annoyed

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I am a social media manager. And I live without a facebook. And yes, it works. In the following letter I describe the reasons that led to my leaving Facebook have led. Maybe that's the new trend?

social media manager

Here writes for you:


Katharina A. Heder Best of HR – Berufebilder.de®Katharina Heder is Digital Media Manager and Consultant.


Dear Facebook,

We have been divorced for half a year now and this is my first letter to you. We have not heard or read about each other for so long. As I read in the press, you are fine. Some of my friends have separated from you too, but that's the failure of a relationship.

Our first date: cold and blue

Can you still remember our first date? At that time, I sat in the car and called you up via app on my Blackberry. I tapped the letters trembling, thinking that I needed you. It was winter and we were on the Spree while I looked into your blue letter eyes.

In the beginning, our relationship was a little overcooled, but after a few months, I understood how you work. Privacy settings were not an issue for you then and everyone was able to read quite publicly what the others were writing. I liked that.

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The dark power in the background

The longer and more intensively I used you, the more exhausted I felt: you told my friends what they were allowed to read and what not. Constantly I had to see if I left my private things private.

Sometimes you secretly showed my friends things that they really should not know. The longer we were together, the more the media interfered: The most important tips for keeping private property private was just one thing I googled at least once a week to control you.

Healthy relationships look different

At some point, the click on your lifted thumb brought so much unrest into my life that I left. You were no longer the Roman Emperor who decided on things that I found important.

Our break up was quick and short because I had been dissatisfied with you for a long time. I also found a replacement immediately (because I liked your blue letter eyes). The blue bird has done to me - and so I'm probably the trend again a step ahead.

Your friends do not like you anymore

Many of your friends have meanwhile complained to you about me. They were all disappointed with you. We loved you so much and so much did you deceive us by just changing yourself more and more.

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Your added value and benefits have been getting smaller and you just have not managed to develop clever mechanisms: you were just for sale!

Just for sale?

Too bad dear Facebook, but hey: let's just stay friends - even without my account. We don't have to hate each other, just please let's avoid each other. I like your green business friend a lot and I also find your rival with the pretty plus sign very exciting.

Let's go: See you.

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  1. Social media manager does without Facebook - Social media career goal

    [...] Berufebilder.de describes Katharina Antonia Heder (advertising agency SocialMedia.ID) why she is no longer on [...]

  2. Journey

    Very nice letter! Facebook and I've been separated for a while now and it was the best decision ever. It is as if ballast is falling away from you and as if you have the qualities of life again that have somehow been lost through apps and status messages. Now there is nothing left of what is supposed to “facilitate” life and social contacts. And that ultimately makes life worth living and intense again, just as it used to work.

    • Simone Janson

      Thanks for this post! I use Facebook hardly any more.

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