Self-marketing is a waste of time?
Team meeting again: Colleague Müller is in a hurry to look into the meeting room while the mountains of documents pile up on his desk. Müller knows exactly what he is about to face:
Colleagues Mayer and Schmitt, these chatterboxes, will again come to the top form and go on for a long time in self-praise while the really important things remain. In the end, the result will be zero, but Müller has lost a lot of time. He calls this meaningless time-use.
The working bee myth: Image and awareness are often more important than supposed high performance
But Müller is wrong. It's more important than constant high performance to watch colleagues and supervisors, for example in a meeting. Often, the many small and often laborious work steps are not seen at all. Much of the success depends much more on the image and the degree of familiarity in the company Company.
In other words, what we ourselves consider to be the highest performance is not always what others value only the result. This shows: When it comes to career opportunities, babblers like Mayer and Schmitt have the better cards and someone like Müller, who always diligently works off his tasks, fails.
Performance and motivation: all a question of perspective
The reason for this is how the environment perceives one: The boss, for example, does not see how Müller works day in and day out in the office. On the contrary, he only perceives as someone who squats with annoyed expression in the meeting and thinks that this must be a bad-tempered person.
On the other hand, he always gets what Mayer and Schmitt tell about their job in the meeting and considers them both committed and competent. In short, the boss only believes what he sees and hears; That may not always be fair, but people are just ticking like that. It is all a question of perspective and supposed perspective.
Rise and Career: A Question of Respect
Another reason: who, like Müller, always complies without complaint until the middle of the night, is considered conscientious, but does not gain respect from others. Chefs and colleagues then have the impression that they can do anything with a miller, because he does not think so and patiently says yes to everything. No good career requirements. Because in leadership positions, other qualities are required.
Strictly speaking, this means that those who always give top performance in the job and always want to do the boss right are not promoted. Careers are more likely to be self-promoters. Many also know this from their own experience: most of them have already experienced that it is not the better person who receives the praise, but the one who is good with the supervisor.
Performance vs. performance Self-presentation: The golden middle course decides
Although constant willingness to perform is praiseworthy in principle, a different tactic usually leads rather to success: One should be aware that certain rules apply in the job.
You do not have to profile yourself at the expense of others or constantly gobble up the boss. But instead of trying hard and wanting to achieve a certain performance at any price, you should pay more attention to your own self-presentation. A golden middle ground so to speak Then one will usually also be more successful.
10 Tips: This is how you work on your self-presentation
For success in the job, self-presentation often counts for more than pure performance. We show you how it works.
- Convince yourself of the necessity: Self-expression is often hard for people who are willing to perform, but they believe that they can convince them purely through their performance. The motto must be: Do a lot and talk about it.
- Do public relations: on every occasion! In the hallway, in the canteen - and above all, because the boss is present. But: emphasize performance, do not apply unnecessarily thick, otherwise the others are quickly annoyed.
- Stay communicative even during stress: Especially those who work a lot tend to neglect social contacts. This catapults but quickly from the field of view of bosses and colleagues.
- How to score in small talk: You don't have to say anything really witty, you just have to talk to each other innocently. For example, in the morning in the elevator. Instead of staring at the wall, just address the situation: “We always meet here. It only takes ten floors, but at least. Which department do you work in? ”
- To profile yourself in a meeting: No place is better suited for self-presentation than the meeting, because everyone gets it here. Your speech should therefore be well thought out. Shine with a surprising entry, which will get you attention. Then find out how your ideas and their work benefit the company and their colleagues. Involve the other participants by asking for feedback or specific suggestions.
- Present yourself at every opportunity: So that the boss also understands your excellent work, you should not only talk about it, but also do it publicly: voluntarily register “public” tasks such as giving customer presentations, looking after trainees, etc. This increases your market value.
- Operate networking: Studies show that success depends very much on how well you are networked within a company. Therefore, it is important to be in contact with as many colleagues as possible.
- So you take the wind out of the sails of other babblers: Colleague Schmitt wants to put himself in the right light at your expense before the boss once again? Ask him directly for details he does not know. And specifically point out in your presence your boss on your own successes.
- To make yourself popular with the boss: “Actually, you would have to do this…” In such subtle messages, bosses like to hide their wishes. Listen - then you will soon be able to read the boss's wishes from his eyes.
- How to get respect: Whoever says yes and amen to everything is popular, but is neither respected nor promoted. Better: Say friendly to exaggerated demands, but definitely no. If you give a good reason for your “no”, you will also have understanding - and respect!
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