Professional orientation: The lies of others

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People are social beings. They orient themselves to each other - eg in terms of fashion or communication. Or just in professional matters and the leap into self-employment. That does not always make sense.

professional orientation

Here writes for you:


Simone Janson Simone JansonSimone Janson is publisherConsultant and head of the Institute's job pictures Yourweb.


High fees = high market potential?

Svenja Hofert has a very readable blog post about why start-ups are so often wrong. One of the reasons that Mrs Hofert mentions is that when you step into self-employment, many are oriented to the existing market and are completely mistaken for the market.

You see, Mr XY demands high fees and assumes that the chances in this area are extraorbitantly good. And with this assumption they set off. About how wrong this assumption is, yes this week has just Dirk Kreuter wrote.

Self-assessment due to misjudgment

Thus Hofert writes:

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When starting up, many are guided by what they see and what others play for them ... What is little known: When it comes to fees, it is also always about advocacy and lobbying. So it is often pokered higher than the market allows.

So many business ideas arise due to a misjudgment. You look at competitors, study websites, read studies, suspect success and think: “I can do that too.” Overconfidence, a cognitive bias, begins to work. You talk yourself into “you can do it”. But not everyone really makes it.

How does the market really look like?

Now Svenja Hofert has contributed to free coaches and coaches. And indeed, when I look at the multitude of trainers and coaches who, for example, regularly ask me for cooperation, I wonder every time whether there really is a market for it.

It is not the same with freelance journalists. I once thought that there are some who live well in this profession. Today I know that even colleagues with very good contacts are hard pressed to earn the fees that are common in other academic sectors, such as 3.000 to 4.000 Euro a month.

The desire for orientation

In turn, I am now but often asked by colleagues what and how I actually do (what is open on Best of HR –® stands). And notice the desire for ideas and orientation. Just last week I received the comment of a reader:

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Studied English / History (not teaching) / Bachelor of Arts, / now in Master because you do not know where to go / can. My question: what career opportunities do you have exactly? Where, which employers / carriers / companies?

Where's the dream job please?

It turns out that many here think too briefly, here are based on the already existing, feasible, instead of own, to develop completely new ideas - on this elementary mistake has Tom Diesbrock already in his contribution Where please go to the dream job pointed.

It is important to ask first about one's own abilities - and what one likes to do, which often correlates. In a second step, one should then look for ways to use these abilities profitably - and then convert them into face value.

Orientation to others can help - but does not have to

It can be helpful to orient oneself towards others - but this constant exchange may only confuse you. It is important to take a middle ground here and not to be irritated.

The career counselor can sometimes become a career guidance café with its own cookie bakery - or the SAP consultant in Bonbonverkäufer. But such apparent breaks are probably ideas that one comes to with growing experience.

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  1. Reading | Pearl trees

    [...] the everyday life of around 13 million commuters who take buses and trains to work every day. Career Orientation: The Lies of Others. High fees = high [...]

  2. Kerstin Boll

    RT @SvenjaHofert: very nice from @SimoneJanson - the lies of the other #foundation #karriere


    Great article about # Founders and self-esteemed fees RT @buhlcosching @SvenjaHofert @SimoneJanson #startup

  4. Petra-Alexandra Buhl

    RT @SvenjaHofert: very nice from @SimoneJanson - the lies of the other #foundation #karriere

  5. Svenja Hofert

    Very nice from @SimoneJanson - the lies of the other #foundation #karriere

  6. Martin Schäferle

    RT @karista_de: Where do you go to the #dream job? Why you shouldn't always just look to others
    @ Simonej ...

  7. Karista

    Where do you go to the #dream job? Why you shouldn't always just look to others

  8. Competencepartner

    Professional orientation: The lies of others: People are social beings. They are based on… #profession #education

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