Some information on data protection follows, which corresponds to the current legal requirements. It was created by a lawyer.
General information on the data protection declaration
This privacy statement explains the nature, scope and purpose of the processing of personal data (hereinafter referred to as "data") within our online offering and the related websites, functions and content, as well as external online presence, such as our Social Media Profile. (collectively referred to as "online offer"). With regard to the terms used, such as "processing" or "responsible", we refer to the definitions in Art. 4 of the General Data Protection Regulation (GDPR).
The person responsible within the meaning of § 38 BDSG is: Name: Simone Janson Street No. Benzenbergstraße 1a ZIP, City, Country: 40219 Düsseldorf Owner: Simone Janson eMail: editorial email@example.com
Types of processed data:
- Inventory data (eg, names, addresses).
- Contact details (eg, e-mail, telephone numbers).
- Content data (eg, text input, photographs, videos).
- Contract data (e.g., subject of the contract, duration, user category).
- Payment data (eg, bank details, payment history).
- Usage data (eg, visited websites, interest in content, access times).
- Meta / communication data (eg, device information, IP addresses).
Processing of special categories of data (Art. 9 para. 1 GDPR)
No special categories of data are processed.
Categories of data subjects:
- Customers, prospects, visitors and users of the online offer, business partners.
- Visitors and users of the online offer. In the following, we refer to the data subjects collectively as "users".
Purpose of processing:
- Provision of the online offer, its content and functions.
- Provision of contractual services, service and maintenance of contacts.
- Answering contact requests and communicating with users.
- Marketing, advertising and market research.
- Safety measures.
As of December / 2019
1. Used terms
1.1. "Personal data" means any information relating to an identified or identifiable natural person (hereinafter the "data subject"); a natural person is considered as identifiable, which can be identified directly or indirectly, in particular by means of assignment to an identifier such as a name, to an identification number, to location data, to an online identifier (eg cookie) or to one or more special features, that express the physical, physiological, genetic, mental, economic, cultural or social identity of this natural person.
1.2. Processing "means any process performed with or without the aid of automated procedures or any such process associated with personal data. The term goes far and includes virtually every handling of data.
1.3. "Responsible person" means the natural or legal person, public authority, body or body that decides, alone or in concert with others, on the purposes and means of processing personal data.
2. Relevant legal bases
In accordance with Art. 13 DSGVO we inform you about the legal basis of our data processing. Unless the legal basis in the data protection declaration is mentioned, the following applies: The legal basis for obtaining consent is Art. 6 para. 1 lit. a and Art. 7 DSGVO, the legal basis for the processing for the performance of our services and the execution of contractual measures as well as the response to inquiries is Art. 6 para. 1 lit. b DSGVO, the legal basis for processing in order to fulfill our legal obligations is Art. 6 para. 1 lit. c DSGVO, and the legal basis for processing for the protection of our legitimate interests is Art. 6 para. 1 lit. f DSGVO. In the event that vital interests of the data subject or any other natural person require the processing of personal data, Art. 6 para. 1 lit. d DSGVO as legal basis.
We ask you to inform yourself regularly about the content of our data protection declaration. We will adapt the data protection declaration as soon as changes in the data processing carried out by us make this necessary. We will inform you as soon as the changes make it necessary for you to cooperate (e.g. to give your consent) or to receive other individual notification.
4. Safety measures
4.1. We take appropriate technical measures in accordance with Art. 32 GDPR, taking into account the state of the art, the implementation costs and the nature, scope, circumstances and purposes of the processing as well as the different likelihood and severity of the risk to the rights and freedoms of individuals and organizational measures to ensure a level of protection appropriate to the risk; Measures include, in particular, ensuring the confidentiality, integrity and availability of data by controlling physical access to the data, as well as their access, input, disclosure, availability and separation. We have also set up procedures to ensure the enjoyment of data subject rights, data deletion and data vulnerability. Furthermore, we consider the protection of personal data already in the development, or selection of hardware, software and procedures, according to the principle of data protection by technology design and by privacy-friendly default settings considered (Article 25 DSGVO).
4.2. One of the security measures is the encrypted transfer of data between your browser and our server.
5. Disclosure and transmission of data
5.1. If we disclose data to other persons and companies (contract processors or third parties) within the scope of our processing, transmit them to them or otherwise grant them access to the data, this is only done on the basis of legal permission (e.g. if the data is transmitted to third parties, as to payment service providers, according to Art. 6 Para. 1 lit.b GDPR is required to fulfill the contract), you have consented, a legal obligation provides for this or on the basis of our legitimate interests (e.g. when using agents, hosting providers, tax, economic - and legal advisors, contact maintenance, bookkeeping, billing and similar services that allow us to efficiently and effectively fulfill our contractual obligations, administrative tasks and duties).
5.2. If we commission third parties to process data on the basis of a so-called "order processing contract", this is done on the basis of Art. 28 DSGVO.
6. Transfers to third countries
If we process data in a third country (ie outside the European Union (EU) or the European Economic Area (EEA)) or in the context of the use of third party services or disclosure or transmission of data to third parties, this will only be done if it is to fulfill our (pre) contractual obligations, on the basis of your consent, on the basis of a legal obligation or on the basis of our legitimate interests. Subject to legal or contractual permissions, we process or have the data processed in a third country only in the presence of the special conditions of Art. 44 et seq. DSGVO. This means, for example, that the processing takes place on the basis of special guarantees, such as the officially recognized level of data protection (eg for the USA through the "Privacy Shield") or compliance with officially recognized special contractual obligations (so-called "standard contractual clauses").
7. Rights of data subjects
7.1. You have the right to request a confirmation as to whether the data in question are being processed and to provide information about this data as well as further information and a copy of the data in accordance with Art. 15 DSGVO.
7.2. You have accordingly. Art. 16 DSGVO the right to demand the completion of the data concerning you or the correction of the incorrect data concerning you.
7.3. In accordance with Art. 17 DSGVO, they have the right to demand that the relevant data be deleted immediately, or, alternatively, to require a restriction of the processing of data in accordance with Art. 18 DSGVO.
7.4. You have the right to demand that the data relating to you provided to us be obtained in accordance with Art. 20 DSGVO and to be transmitted to other persons responsible.
7.5. You have gem. Art. 77 DSGVO the right to file a complaint with the competent supervisory authority.
You have the right to grant consent in accordance with. Art. 7 para. 3 DSGVO with effect for the future.
9. right to
You may at any time object to the future processing of your data in accordance with Art. 21 GDPR. The objection may in particular be made against processing for direct marketing purposes.
10.1. "Cookies" are small files that are stored on users' computers. Different information can be stored within the cookies. A cookie is primarily used to store the information about a user (or the device on which the cookie is stored) during or after his visit to an online offer. Temporary cookies, or "session cookies" or "transient cookies", are cookies that are deleted after a user leaves an online service and closes his browser. In such a cookie, for example, the content of a shopping cart in an online shop or a login status can be saved. The term "permanent" or "persistent" refers to cookies that remain stored even after the browser has been closed. For example, the login status can be saved if users visit it after several days. Likewise, in such a cookie the interests of the users can be stored, which are used for range measurement or marketing purposes. As a third-party cookie, cookies are referred to by providers other than the person responsible for the online offer (otherwise, if only their cookies are called first-party cookies).
10.2. We use temporary and permanent cookies and clarify this in the context of our data protection declaration. If users do not want cookies to be stored on their computer, they are asked to deactivate the corresponding option in the system settings of their browser. Stored cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of this online offer.
10.3. A general contradiction against the use of the cookies used for the purpose of online marketing can in a variety of services, especially in the case of tracking, on the US side http://www.aboutads.info/choices/ or the EU side http://www.youronlinechoices.com/ be explained. Furthermore, the storage of cookies can be achieved by switching them off in the settings of the browser. Please note that not all features of this online offer may be used.
11. Deletion of data
11.2. Germany: According to legal requirements, storage is carried out in particular for 6 years in accordance with Section 257 Paragraph 1 HGB (trading books, inventories, opening balance sheets, annual financial statements, trading letters, booking receipts, etc.) and for 10 Years in accordance with Section 147 Paragraph 1 AO (books, records , Management reports, booking vouchers, commercial and business letters, documents relevant for taxation, etc.
12. Booking process and user account
12.1. We process the data of our users as part of the order process in order to enable them to select and order the selected products and services, as well as their payment and delivery or execution.
12.2. The processed data includes inventory data, communication data, contract data, payment data and the data subjects our users, interested parties and other business partners. The processing takes place for the purpose of providing contractual services in the context of the operation of this website, billing, delivery and the services. We use session cookies to store the contents of the shopping cart and permanent cookies to store the login status.
12.3. The processing takes place on the basis of Art. 6 Para. 1 lit. b (execution of order processes) and c (legally required archiving) GDPR. The information marked as necessary is required for the establishment and fulfillment of the contract. We only disclose the data to third parties in the context of delivery, payment or in the context of legal permits and obligations to legal advisors and authorities. The data will only be processed in third countries if this is necessary to fulfill the contract (e.g. at the request of the user for delivery or payment).
12.4. Users can optionally create a user account in which they can see their orders in particular. As part of the registration, the required mandatory information is communicated to the users. The user accounts are not public and cannot be indexed by search engines. If users have terminated their user account, their data will be deleted with regard to the user account, subject to their retention is necessary for commercial or tax reasons in accordance with Art. 6 Paragraph 1 lit. c GDPR. Information in the user account remains until it is deleted with subsequent archiving in the event of a legal obligation. It is up to the users to save their data in the event of termination before the end of the contract.
12.5. As part of the registration and re-registration and use of our online services, we store the IP address and the time of the respective user action. The storage is based on our legitimate interests, as well as the user's protection against misuse and other unauthorized use. A transfer of these data to third parties does not take place, unless it is necessary for the prosecution of our claims or there is a legal obligation in accordance with. Art. 6 para. 1 lit. c DSGVO.
12.6. The deletion takes place after the expiry of statutory warranty and comparable obligations, the need to store the data is checked every three years; In the case of the statutory archiving obligations, the deletion takes place after their expiry (end of commercial law (6 years) and tax law (10 years) retention obligation); Information in the user account remains until it is deleted.
13.1. In order to be able to recognize user requests, we analyze the data available to us on processes, contracts, inquiries, etc. We process inventory data, communication data, contract data, payment data, usage data, metadata on the basis of Art. 6 Para. 1 lit. f. GDPR, The data subjects include customers, interested parties, business partners, visitors and users of the online offer. The analyzes are carried out for the purpose of business evaluations, marketing and market research. In doing so, we can take into account the profiles of the registered users with information, for example, on their purchase transactions. The analyzes serve us to increase the user-friendliness, the optimization of our offer and the economic efficiency. The analyzes serve us alone and are not disclosed externally, unless they are anonymous analyzes with summarized values.
13.2. If these analyzes or profiles are personal, they will be deleted or anonymised upon termination of the users, otherwise after two years from the conclusion of the contract. Incidentally, the overall business analyzes and general trend provisions are created anonymously if possible.
2. The credit check is permitted if there is otherwise a risk of default, ie if the goods are delivered without the payment having arrived (ie if the customer chooses to purchase on account). On the other hand, there is no risk of payment default if, for example, the prepayment option is selected or the payment is made through third-party providers such as PayPal.
It should also be noted that the collection of an automatic credit report a "Automated decisions in individual cases" gem. Art. 22 DSGVO, ie a legal decision without human co-operation. This is permissible if the customer has consented or if this decision is required for the conclusion of the contract. Whether the decision is necessary has not yet been conclusively clarified, but is often taken for granted, even by the author of this sample. However, if you want to eliminate any risk, you should obtain consent.
Consent will also be necessary if the credit check is already used then to decide at all whether the option "on account" should be displayed. Because it could have been that the customer would have decided anyway for the advance payment or Paypal and the credit check would not have been necessary.
Such consent could, for example, be as follows:
14.1. If we make an advance payment (eg when buying on account), we reserve the right, in order to safeguard the legitimate interests, to obtain identity and credit information for the purpose of assessing the credit risk on the basis of mathematical-statistical procedures by specialized service companies (credit reference agencies).
14.2. As part of the credit report, we transmit the following personal data (name, postal address, date of birth, information on the type of contract, bank details [please provide additional data if necessary]) to the following credit agencies: [Please specify the credit agencies here, eg:] SCHUFA- Company (SCHUFA Holding AG, Kormoranweg 5, 65201 Wiesbaden), data protection information: https://www.schufa.de/de/ueber-uns/daten-scoring/.
14.3. We process the information obtained by the credit reference agencies on the statistical probability of a default in the context of an appropriate discretionary decision on the establishment, implementation and termination of the contractual relationship. We reserve the right, in the case of a negative result of the credit check, to refuse payment on account or any other advance payment.
14.4. The decision as to whether we make any advance payments is made in accordance with Art. 22 DSGVO solely on the basis of an automated decision on a case-by-case basis, which our software carries out on the basis of the information provided by the credit reference agency.
14.5 If we obtain your express consent, the legal basis for the credit report and the transmission of the data to the credit agencies is the consent in accordance with Article 6 (1) (a), 7 GDPR. If consent is not obtained, our legitimate interests in the reliability of your payment claim are the legal basis in accordance with Art. 6 Paragraph 1 lit.f GDPR.
15. Contact and service
15.1. When contacting us (via contact form or e-mail), the details of the user for processing the contact request and their processing acc. Art. 6 para. 1 lit. b) DSGVO processed.
15.2. The information provided by users can be stored in our customer relationship management system (“CRM system”) or a comparable request organization.
15.3. We delete the inquiries if they are no longer required. We review the requirement every two years; We permanently save inquiries from users who have an account and refer to the information on the user account for deletion. The statutory archiving obligations also apply.
16. Collection of access data and log files
16.1. Based on our legitimate interests within the meaning of Art. 6 para. 1 lit. f. DSGVO Data on every access to the server on which this service is located (so-called server log files). The access data includes name of the retrieved web page, file, date and time of retrieval, amount of data transferred, message about successful retrieval, browser type and version, the user's operating system, referrer URL (the previously visited page), IP address and the requesting provider ,
16.2. Logfile information is stored for security reasons (eg to investigate abusive or fraudulent activities) for a maximum of seven days and then deleted. Data whose further retention is required for evidential purposes shall be exempted from the cancellation until final clarification of the incident.
17. Online presence in social media
17.1. On the basis of our legitimate interests within the meaning of Article 6 (1) (f) GDPR, we maintain an online presence within social networks and platforms in order to be able to communicate with interested parties and users who are active there and to inform them about our services. When calling up the respective networks and platforms, the terms and conditions and the data processing guidelines of their respective operators apply.
17.3. We use Google Analytics to display advertisements displayed within Google and its affiliate advertising services, only those users who have shown an interest in our online offering or who have certain characteristics (eg interests in specific topics or products visited by them) Web pages) that we submit to Google (so-called "remarketing" or "Google Analytics audiences"). With Remarketing Audiences, we also want to make sure that our ads are in line with the potential interest of users and are not annoying.
18. Google Analytics
18.2. Google is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
18.3. Google will use this information on our behalf to evaluate the use of our online offer by users, to compile reports on the activities within this online offer and to provide us with further services related to the use of this online offer and the internet usage. In this case, pseudonymous usage profiles of the users can be created from the processed data.
18.4. We only use Google Analytics with activated IP anonymization. This means that the IP address of the users will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there.
18.5. The IP address submitted by the user's browser will not be merged with other data provided by Google. Users can prevent the storage of cookies by setting their browser software accordingly; Users may also prevent the collection by Google of the data generated by the cookie and related to their use of the online offer and the processing of such data by Google by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de.
18.6. For more information about data usage by Google, setting and contradictory options, visit the websites of Google: https://www.google.com/intl/de/policies/privacy/partners ( "How Google uses data when you use websites or apps of our partners"), https://policies.google.com/technologies/ads ( "Use of data for advertising purposes"), https://adssettings.google.com/authenticated ("Managing information that Google uses to show you advertising").
19. Google Re / marketing services
19.1. Based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 para. 1 lit. f. DSGVO), we use the marketing and remarketing services ("Google Marketing Services ") Of Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA, (" Google ").
19.2. Google is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
19.3. The Google Marketing Services allow us to display advertisements for and on our website in a more targeted manner in order to only present users with ads that potentially correspond to their interests. If, for example, a user is shown advertisements for products that they are interested in on other websites, this is referred to as "remarketing". For these purposes, when you visit our and other websites on which Google marketing services are active, Google immediately executes a code from Google and so-called (re) marketing tags (invisible graphics or code, also as “web Beacons ”) in the website. With their help, an individual cookie, ie a small file, is stored on the user's device (instead of cookies, comparable technologies can also be used). Cookies can be set by various domains, including google.com, doubleclick.net, invitemedia.com, admeld.com, googlesyndication.com or googleadservices.com. This file notes which websites the user visits, what content he is interested in and which offers he has clicked on, as well as technical information on the browser and operating system, referring websites, time of visit and other information on the use of the online offer. The IP address of the user is also recorded, whereby we inform Google Analytics that the IP address is shortened within member states of the European Union or in other contracting states of the Agreement on the European Economic Area and only in exceptional cases entirely to one Google servers in the USA and shortened there. The IP address is not merged with user data within other Google offers. Google may also combine the above information with such information from other sources. If the user then visits other websites, the advertisements tailored to his interests can be displayed.
19.4. The data of the users are pseudonym processed in the context of the Google marketing services. For example, Google does not store and process users' names or e-mail addresses, but processes the relevant data in a cookie-related manner within pseudonymous user profiles. That is, from the perspective of Google, the ads are not managed and displayed to a specifically identified person, but to the cookie owner, regardless of who that cookie owner is. This does not apply if a user has explicitly allowed Google to process the data without this pseudonymization. The information collected about users through Google Marketing Services is transmitted to Google and stored on Google's servers in the United States.
19.5. The Google marketing services we use include the online advertising program “Google AdWords”. In the case of Google AdWords, each AdWords customer receives a different "conversion cookie". Cookies cannot therefore be tracked via the websites of AdWords users. The information obtained with the help of the cookie is used to create conversion statistics for AdWords users who have opted for conversion tracking. AdWords users find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified.
19.8. We can also use the "Google Optimizer" service. Google Optimizer allows us to understand how various changes to a website affect (eg changes to the input fields, design, etc.) as part of so-called “A / B testing”. Cookies are stored on users' devices for these test purposes. Only pseudonymous user data is processed.
19.9. We can also use the “Google Tag Manager” to integrate and manage the Google analysis and marketing services on our website.
19.11. If you wish to opt-out of interest-based advertising through Google Marketing Services, you can take advantage of Google's recruitment and opt-out options: https://adssettings.google.com/authenticated.
20th Facebook-, Custom Audiences and FacebookMarketing services
20.1. Within our online offer, the so-called “Facebook-Pixel ”of the social network Facebook, which is from Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are based in the EU, Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland (“Facebook”), Used.
20.2th Facebook is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active).
20.3. With the help of Facebook-Pixels it is facebook On the one hand, it is possible to use the visitors of our online offer as a target group for the presentation of advertisements (so-called “Facebook-Ads ”). We set the Facebook-Pixel one to the Facebook-Ads only such facebook- to show users who have also shown an interest in our online offer or who have certain characteristics (e.g. interests in certain topics or products that are determined on the basis of the websites visited) that we address to Facebook transmit (so-called "Custom Audiences"). With the help of Facebook-Pixels, we also want to make sure that our Facebook-Ads correspond to the potential interest of the user and are not annoying. With the help of Facebook-Pixels we can also check the effectiveness of the Facebook- Understand advertisements for statistical and market research purposes, in which we can see whether users after clicking on a Facebook- Advertisements were forwarded to our website (so-called "conversion").
20.4. The processing of the data by Facebook takes place in the context of Facebooks Data Usage Policy. Accordingly, general information on the presentation of Facebook-Ads, in the Data Usage Policy of Facebook: https: //www.facebook.com / policy.php. Special information and details on Facebook-Pixel and how it works can be found in the help section of Facebook: https://www.facebook.com/business/help/651294705016616.
20.5. You can avail of the registration by the Facebook-Pixels and use of your data to display Facebook-Ads disagree. In order to set what types of advertisements you receive within Facebook are displayed, you can use the Facebook Call up the set up page and follow the instructions there on the settings for usage-based advertising: https: //www.facebook.com / settings? tab = ads. The settings are platform-independent, ie they are adopted for all devices such as desktop computers or mobile devices.
21.1. We use the data protection compliant Shariff plugin so that the share buttons do not transmit any information about the users. And this is how it works:
21.2. Shariff acts as an intermediary: Instead of the browser, the website operator's server queries the number of likes - and only once per minute to keep traffic within limits. The visitor remains anonymous.
21.3. additional Information http://www.heise.de/ct/ausgabe/2014-26-Social-Media-Buttons-datenschutzkonform-nutzen-2463330.html
22.1. We use “session cookies” from VG Wort, Munich, to measure access to texts in order to record the likelihood of copying. Session cookies are small pieces of information that a provider stores in the RAM of the visitor's computer. A randomly generated unique identification number, a so-called session ID, is stored in a session cookie. A cookie also contains information about its origin and the storage period. Session cookies cannot save any other data. These measurements are carried out by Kantar Deutschland GmbH according to the scalable central measuring method (SZM). They help determine the likelihood of copies of individual texts being copied to compensate legal claims by authors and publishers. We do not collect personal data via cookies.
22.3. A use of our offers is also possible without cookies. Most browsers are set to automatically accept cookies. However, you can deactivate the storage of cookies or set your browser so that it notifies you as soon as cookies are sent.
23. Data protection declaration for the use of the scalable central measuring method
23.1. Our website and our mobile web offer use the "Scalable Central Measurement Method" (SZM) of Kantar Deutschland GmbH for the determination of statistical values to determine the probability of copying texts.
23.2. Anonymous measurements are collected. The access number measurement alternatively uses a session cookie or a signature to recognize computer systems, which is created from various automatically transmitted information from your browser. IP addresses are only processed in anonymous form.
23.3. The process was developed with due regard to data protection. The sole aim of the method is to determine the probability of copying individual texts.
April 23.4 At no time individual users are identified. Your identity is always protected. You will not receive advertising through the system.
24. Amazon Affiliate Program
25. Communication via mail, e-mail, fax or telephone
25.1. We use means of distance communication such as post, telephone or email for business transactions and marketing purposes. We process inventory data, address and contact data as well as contract data from users, participants, interested parties and communication partners.
25.2. Processing takes place on the basis of Art. 6 Para. 1 lit. a, Art. 7 GDPR, Art. 6 Para. 1 lit. f GDPR in connection with legal requirements for advertising communications. The contact is only made with the consent of the contact partner or within the scope of the legal permits and the processed data will be deleted as soon as it is not necessary and otherwise with objection / revocation or elimination of the authorization basis or statutory archiving obligations.
25.3. Shipping service provider: The newsletter is sent using "MailChimp", a newsletter sending platform from the US provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA. You can view the data protection regulations of the shipping service provider here: https://mailchimp.com/legal/privacy/, The Rocket Science Group LLC is certified under the Privacy Shield Agreement, providing a guarantee of compliance with European data protection standards (https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG&status=Active).
26.1. With the following information we inform you about the contents of our newsletter as well as the registration, dispatch and statistical evaluation procedures as well as your right of objection. By subscribing to our newsletter, you agree to the receipt and the procedures described.
26.2. Content of the newsletter: We send newsletters, e-mails and other electronic notifications with advertising information (hereinafter "newsletter") only with the consent of the recipient or a legal permission. Insofar as the contents of a newsletter are concretely described, they are authoritative for the consent of the users. Incidentally, our newsletters contain information about our products, offers, promotions and our company.
26.3. Double opt-in and logging: Registration for our newsletter is done in a so-called double-opt-in procedure. This means you will receive an e-mail after logging in to ask for confirmation of your registration. This confirmation is necessary so that nobody can register with external e-mail addresses. The registration for the newsletter will be logged in order to prove the registration process according to the legal requirements. This includes the storage of the login and the confirmation time, as well as the IP address. Likewise, changes to your data stored with the shipping service provider will be logged.
26.4. Shipping service provider: The newsletter is sent using "MailChimp", a newsletter sending platform from the US provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA. You can view the data protection regulations of the shipping service provider here: https://mailchimp.com/legal/privacy/, The Rocket Science Group LLC is certified under the Privacy Shield Agreement, providing a guarantee of compliance with European data protection standards (https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG&status=Active).
26.5. Insofar as we use a shipping service provider, the shipping service provider may use this data in pseudonymous form, ie without assignment to a user, to optimize or improve its own services, eg for the technical optimization of shipping and the presentation of newsletters or for statistical purposes, to determine from which countries the recipients are coming, use. However, the shipping service provider does not use the data of our newsletter recipients to write them down or to pass them on to third parties.
26.6. Credentials: To subscribe to the newsletter, it is sufficient to provide your e-mail address. Optionally, we ask you to give a name in the newsletter for personal address.
26.7. Success measurement - The newsletters contain a so-called "web beacon", ie a pixel-sized file that is retrieved from our server when the newsletter is opened or, if we use a shipping service provider, from their server. As part of this retrieval, technical information, such as information about the browser and your system, as well as your IP address and time of retrieval, are initially collected. This information is used to technically improve the services based on the technical data or the target groups and their reading behavior based on their access locations (which can be determined using the IP address) or the access times. Statistical surveys also include determining whether the newsletters are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to the individual newsletter recipients. However, it is neither our aim nor, if used, that of the shipping service provider to observe individual users. The evaluations serve us much more to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users.
26.8. The dispatch of the newsletter and the measurement of success are based on the consent of the recipient in accordance with Art. 6 para. 1 lit. a, Art. 7 GDPR in conjunction with § 7 para. 2 No. 3 UWG or on the basis of the legal permission acc. § 7 section 3 UWG.
26.9. The logging of the registration process is based on our legitimate interests in accordance with. Art. 6 para. 1 lit. f DSGVO and serves as proof of consent to the receipt of the newsletter.
26.10. Newsletter recipients may terminate the receipt of our newsletter at any time, ie revoke your consent. You will find a link to cancel the newsletter at the end of each newsletter. At the same time, their consent to success measurement expires. A separate revocation of the performance measurement is unfortunately not possible, in this case, the entire newsletter subscription must be terminated. By unsubscribing from Newsletter, the personal data will be deleted, unless their retention is legally required or justified, in which case their processing is limited only to these exceptional purposes. In particular, we may save the e-mail addresses sent for up to three years based on our legitimate interests before deleting them for purposes of sending out the newsletter in order to provide evidence of prior consent. The processing of this data is limited to the purpose of a possible defense against claims. An individual request for cancellation is possible at any time, provided that at the same time the former existence of a consent is confirmed.
27. Integration of services and contents of third parties
27.1. We use content or service offers from third-party providers within our online offer based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 Para. 1 lit. Integrate services such as videos or fonts (hereinafter referred to as “content”). This always presupposes that the third-party providers of this content perceive the IP address of the user, since without the IP address they could not send the content to their browser. The IP address is therefore required to display this content. We strive to only use content whose respective providers only use the IP address to deliver the content. Third-party providers can also use so-called pixel tags (invisible graphics, also known as “web beacons”) for statistical or marketing purposes. The "pixel tags" can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information can also be stored in cookies on the user's device and contain, among other things, technical information about the browser and operating system, referring websites, time of visit and other information on the use of our online offer, as well as being linked to such information from other sources.
27.2. The following illustration provides an overview of third-party providers and their content, together with links to their data protection declarations, which contain further information on the processing of data and, in some cases already mentioned here, options for objection (so-called opt-out) PayPal or Sofortüberweisung), the terms and conditions and the data protection notices of the respective third party providers apply, which can be called up on the respective websites or transaction applications.
- External Fonts from Google, LLC., https://www.google.com/fonts (“Google Fonts”). The integration of the Google Fonts is done by calling up a server at Google (usually in the USA). Data protection: https://policies.google.com/privacy, Opt-out: https://adssettings.google.com/authenticated.
- External fonts from Fonts Awesome, When a page is called, your browser loads this font. Your IP address, including the page (Internet address) you visited, will be transferred to NetDNA, LLC (3575 Cahuenga Blvd. West, Suite 330, Los Angeles, CA 90068, USA). https://www.maxcdn.com/legal/#privacy.
- Maps provided by the “Google Maps” service of the third-party provider Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Data protection: https://www.google.com/policies/privacy/, Opt-out:https://www.google.com/settings/ads/.
- Videos from third-party platform "YouTube" Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Data protection: https://www.google.com/policies/privacy/, Opt-out: https://www.google.com/settings/ads/
- Videos from the “Vimeo” platform of the third-party provider Vimeo, LLC, 555 West 18th Street, New York 10011, USA. Data protection: https://vimeo.com/privacy.
Liability and copyright
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