When parents influence the choice of their children: from the drop-out to the hotelier


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Disclosure & Image Rights: Emilia Romagna Tourismo has supported several of our research trips by taking over the travel expenses. Picture material created with a free provided camera of our sponsor Olympus. Picture material created with a free provided camera of our sponsor Olympus. , Picture Location: Vicolo Mozzo Torcicoda, 9, 44121 Ferrara, Province of Ferrara, Italy.

"Best you doctor" is the name of a book by Svenja Hofert, which describes the influence of parents on the career choice of their children. In Ferrara, Italy, I met Pietro Zanni, who took on the role model and then decided otherwise. Today he is significantly happier with his choice. When parents influence the career choices of their children: From dropout to hotelier When parents influence their children's career choice: From dropout to hotelier

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Too young for the right career choice

Overview

"When you're young and you have to choose a job, you're actually too young to know what you want," says Pietro. That's why he first started studying law. "My father is a lawyer," he says with a shrug.

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He never liked the field of study, but he did it for a few semesters. But then it broke off. 1998 came up with the idea of ​​opening a bed and breakfast.

Historical building renovated in self-government

Overview

With the money of his parents, he bought a casserole from the 15 in the Jewish quarter of Ferrara. Century - a design that goes from the historic center of Ferrara to the 19. Century was typical.

Lovingly he renovated the house for a year in his own work, 2000 became the bed and breakfast Le Stanza di Torcicoda. 2011 also helps him his sister Valentina, who studied architecture.

Internet as a marketing tool

Overview

"Back then, there were only a few BundB, now it's a real trend in Italy," she tells me. To stand out against the competition, the two are also increasingly relying on the Internet as a marketing tool. Just by numerous positive reviews they have become known in area.

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Pietro notes, "People always think a BundB is a simple job. But if you do not want to invest time and passion, the guests will notice, "says Pietro, who incidentally also draws and has already sold some pictures.

Full-time job without holidays

Overview

The four-room BundB is a full-time job for the sibling couple: "We almost never go on vacation," Pietro tells me. Still, he would never exchange it: "It's difficult for other people, too. And you have to do something in life, yes, "he explains his relaxed philosophy.


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