Networking - career tool or nepotism: Without vitamin B, nothing works!


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There were times when vitamin B was considered to be unfine. There was derogatory talk about clunches, nepotism and rope teams. That seems to have changed fundamentally today. The principle of “who knows whom” is the top success strategy.

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If networking brings more than any Casting

Recently, during a lecture in Marburg, a participant told me that it was not so easy to get to her internship. At first she tried a normal application. In the second attempt, then, as she admitted a little bashful, she then used her vitamin B - and get the internship.

But immediately she added defensively: “But then I noticed that a lot of the people in this company got their job like this. So I'm no exception! ”

Ethical concerns about networking

The example illustrates the disadvantage of the so often and so gladly (by the way, also by me) recommended career principle (Social) Networking: Apparently, there are still enough people, which is somehow unpleasant.

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Because it has a negative connotation. Because many people want to convince with their honest work. Because you do not want to be dependent on others, etc.

People are not objective!

I am a little torn by myself: on the one hand, the desire is understandable that one wants to convince through its good performance and work. Very praiseworthy. On the other hand, people just do not work that way.

Because we are designed for communication. And often only perceive things that we want to perceive - selectively, as the gorilla experiment shows. The objective performance assessment does not exist!

The boundaries between networking and nepotism are fluid

This may upset people who do not have the appropriate contacts. Because their performance is misunderstood. And there must be no excuse for nepotism. But the boundaries are indeed blurred.

In connection with this I found a survey carried out by the Austrian job exchange Karrie.at some time ago among its users - so it is not really representative, because theoretically everyone can of course select the same item 10 times. But let's assume that the numbers would show a certain trend:

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“If you have relationships, you should also use them!”

The question was asked how important vitamin B is when looking for a job. A distinction was made between employees and employers. The majority of the participants said: “Those who have relationships should use them” - both a relative majority of employers (48 percent) and applicants (41 percent) agree.

This result is now interesting: While four out of ten employees (39 percent) are convinced that “nothing works without relationships” when looking for a job, 43 percent of employers believe that good people can find good jobs even without contacts. I rather believe that employers want to speak freely of the accusation of nepotism.

Employer: “Contacts not important”

Of course, every business wants to think and communicate that it has the best, most talented and great employees. Imagine a staff member who admits that he has selected an applicant not for objective abilities but because he knows the XY - he would make himself completely vulnerable. Even if that happens in reality often!

In addition, only four percent of 181 respondents on the employers' side say that relationships are the non-plus ultra in the search for potential employees.

Employees: majority does not believe in objectivity

Treacherously: 48 percent still advise applicants to let their contacts play if they have the opportunity to do so. And the fact that only objective criteria are used in the selection of candidates were given by only five per cent of the surveyed entrepreneurs and personnel decision-makers.

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By the way, the employee side sees it completely differently: Just under a fifth of the 563 employees surveyed (18 percent) think that qualified people can find good jobs without the help of others. And a negligible number of respondents - a meager two percent (!) - believe that only objective criteria count in application processes.

The survey results in detail:

Employees (563 participants): Looking for a job - Success through “Vitamin B”?

* Nothing works without relationships: 39 percent * Who has relationships, should use them: 41 percent * Who is good, even without a good job: 18 percent * Only objective criteria count: 2 percent

Employers (181 participants): Searching for an applicant - Success through “Vitamin B”?

* Nothing works without relationships: 4 percent * Who has relationships, should use them: 48 percent * Who is good, even without a good job: 43 percent * For me, only objective criteria count: 5 percent


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  1. Thomas Preller

    Clubs, nepotism and roles in the employment agency can also ruin entire companies, see here:
    You just have to have the right contacts and everything goes!
    Also read the last guestbook entries through ...

  2. Difference Between Networking and Nepotism

    [...] On the contrary: you let the other part of your experiences and enrich them. But not everyone understands the network principle. Abysses of envy and resentment arise when someone has a job because of his good relationships [...]

  3. Karoline Simonitsch

    Social #Networking: "Apparently there are still enough people who are somehow uncomfortable with it" RT via @SimoneJanson

  4. Michael Rajiv Shah

    Social #Networking: "Apparently there are still enough people who are somehow uncomfortable with it" RT via @SimoneJanson

  5. Stefan Lachmann

    Is Networking a Good Career Tool - Or Cheating and Nepotism? RT @SimoneJanson #jobsuche #karriere

  6. Eva Selan

    Is Networking a Good Career Tool - Or Cheating and Nepotism? RT @SimoneJanson #jobsuche #karriere

  7. karriere.at

    Is Networking a Good Career Tool - Or Cheating and Nepotism? RT @SimoneJanson #jobsuche #karriere

  8. Simone Janson

    Is Networking a Good Career Tool - Or Fraud and Nepotism?

  9. Competencepartner

    Networking: Career Tool or Nepotism? Nothing works without vitamin B !: There were times ...

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