What distinguishes popular executives?
To understand what makes the most popular CEOs better than others, you have to look at how the ranking comes about.
Unlike other awards, the award is based solely on voluntary and anonymous feedback from employees who post an employer rating on the Glassdon job and career platform and answer the question whether they are in favor of their CEO or not.
The most popular managers were determined on the basis of their general approval rate - in Germany for the third time after 2015 and 2016. In addition to the quantity, the contents of all verified reviews submitted by employees employed in Germany between May 2, 2016 and May 1, 2017 were taken into account.
Were included Company with at least 20 evaluations of the managing director and the management level. For the sake of clarity, the managing director ratings are rounded up. However, the calculations to determine the rankings take into account values in excess of the thousandth.
The employees have decided
CEOs are the ultimate strategists, decision-makers and visionaries. Their task is to navigate companies through rough waters. Not only investors and stakeholders, but also their employees, managers have an enormous responsibility.
A look at the reviews shows that executives have high expectations. They want good career opportunities and the promotion of talent, a balanced work-life balance, good pay and attractive benefits. Managers should act as role models for their employees. Good leadership is therefore largely based on employee expectations.
Representing companies from different industries
The most popular managers of German workers come from a wide range of areas. Several companies from the automotive sector are represented, as well as software and hardware companies, as well as a business consultancy and an insurance company. Six of the companies were already in the ranking last year.
Only two of the companies honored for their managers are headquartered outside Germany (Microsoft in Redmond and EY in London).
The 10 most popular manager of Germany 2017
Dieter Zetsche, since 2006 CEO of Daimler AG and last year on the 5. Rank, was chosen as the most popular manager in Germany for the first time by his employees. The first-ever 2016, Alain Caparros, Managing Director of REWE Group, did not make it into the Top 10 this year.
Internationally, the managers of SAP, Microsoft and EY are not only popular with German employees - Microsoft CEO Satya Nadella made it to the top in France, SAP's CEO Bill McDermott took second place. Mark Weinberger from EY can look forward to places in the US, UK and Canada, but nowhere does he land as far forward as in Germany.
These are the top 10's most popular managers at a glance:
- Dieter Zetsche from Daimler (99% advocacy rate)
- Mark Weinberger from EY (99%)
- Satya Nadella of Microsoft (99%)
- Elmar Degenhart of Continental (99%)
- Oliver Bäte from Allianz (99%)
- Kasper Rorsted of adidas (98%)
- Bill McDermott of SAP (98%)
- Harald Krüger of BMW (95%)
- Ralf Hofmann of MHP - A Porsche Company (93%)
- Volkmar Denner of Robert Bosch (93%)
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