IT Recruiting and Developers Win: Employer Branding for More Women in Tech?

Work better, information as desired! We give you the information you really need and are committed to a better and more ecological working environment. When Book Publisher Best of HR –® with Unique Book Concept and eCourses we offer over 20 years of experience in Corporate Publishing - with Clients like Samsung, Otto, Governmental Institutions. Publisher Simone Janson also heads the Institute Berufebilder Yourweb, which awards scholarships, for example, and belongs one of the top 10 female German bloggers, referenced in ARD, FAZ, ZEIT, WELT, Wikipedia .
Copyright:  Artwork created as part of a free collaboration with Shutterstock.

Those who have a good salary check today and want to work on promising projects will learn to program and study computer science. But what moves the IT experts so much sought after?

Best of HR –®

Here writes for you:


Stefan Schwarzgruber Stefan SchwarzgruberStefan Schwarzgruber has been responsible for the business development of Stackoverflow in the DACH market since 2015.


Ada Lovelace and the automation

The story begins with a British noblewoman shaping our future at the beginning of the 19th century. "The analytical machine weaves algebraic patterns, just as the jacquard loom weaves flowers and leaves" - with this quote Ada Lovelace, mathematician and the first ever programmer, described the revolution of her time. It illustrates two things:

  1. Machines can take over the work of people and
  2. Women are just as well off in the natural sciences as other genders.

Both of these are also evident in a Stack Overflow developer study that provides interesting insights into the IT industry.

Women in IT: tech industry predominantly male

With Gertrud Blanch, Marylin Meltzer and Grace Hopper, programming was particularly characterized by women in the early stages. For a long time, programming was even considered to be typical “women's work”. It was not for nothing that Grace Hopper, who developed the first compiler, said in 1967 in the Cosmopolitan: “You have to plan in advance and plan everything so that it is ready when you need it. Programming requires patience and the ability to handle details. Women are “natural talents” in computer programming. ” The picture changed in the 1980s. The proportion of women dropped drastically and the men gained the upper hand - and have not returned it since.

Tip: Text as PDF (please read the instructions!) or to this text complete eCourse Download. Actions or news via Newsletter!

It is no wonder that 9 out of 10 participants in the survey identify themselves as male. There is, however, a small increase in the number of participants: While only 6,8 percent were women last year, it was already 7,9 percent this year. Even if the survey on gender is not representative, there is an interesting trend: men are more confident; because 68 percent of men consider themselves competent enough for their job compared to only 59 percent of non-binary participants and 53 percent of women. If these numbers are compared to the fact that a larger proportion of the women and non-binary IT experts who participated had more than five years of work experience, it is reasonable to assume a so-called imposter syndrome (34 percent women, 32 percent of non-binary ones) Category and only 31 percent of men had more than five years of work experience).

Computer Science: Studying is a must - for most at least

The majority of participants have a bachelor's degree in computer science or computer engineering, so they have completed a classical university education. With the university degree, however, the learning is not completed, because whole 86 percent of respondents have taught themselves at least one new technology itself. The job entails that you always have to get to know and learn the latest technologies, because the following applies: What is used today is probably old hat tomorrow.

Surprisingly, there is less that most of the participants have already written their first lines of code with 15 or 16 years ago, so they started early on their way.

Job perspective in IT: That's what developers want today

The job perspectives are and will remain very good for developers, as the numbers clearly show: only 15 percent of respondents worldwide are actively looking for a job. So developers can still choose where and for whom or who they work with, as the application process has turned in IT: Company court candidates.

The key question for developers is in a potential job change, which programming language and technology they will use. The second and third most important points are the environment, the corporate culture and the working time models. For companies, this means having to do their homework in the tug-of-war for the best minds: offering a true work-life balance, enabling home office and flexible time models, and a diverse and open culture are just some of the things developers want ,

Tip: Text as PDF (please read the instructions!) or to this text complete eCourse Download. Actions or news via Newsletter!

Salaries in the IT industry

Developers make good money worldwide. Engineering Manager ($ 95.000 US) gets the most salary. In second place are experts in data science or machine learning with a gross annual salary of at least $ 60.000 - even though these disciplines have not been around for long. Full-stack developers have an annual income of around $ 57.000 US on average worldwide. Mobile programmers and those in research and development come in last. The former take home around $ 45.000 at the end of the year, while those in the academic arena are paid only $ 38.000 US.

For salary negotiation, this means that developers can charge high salaries and, with increasing seniority, can expect rising salaries. Likewise, the programming language and technology also influence which price tag ultimately depends on the abilities of the programmer.

Programming languages ​​and technology: That's what developers use

The fewer people speak a programming language, the higher the prices. So Clojure, and F # or Go are rarer and accordingly paid higher than PHP, Java or C # experts. The largest growth in the number of users recorded Python. The easy-to-read programming style and the clear syntax of the programming language have helped it grow faster than Java this year and is now considered the second most popular language after Rust.

However, for the seventh year in a row, Javascript is the queen of the most widely used languages, with second place occupied by HTML (63 percent) and third place by SQL (54 percent). By the way, VBA, Objective-C and Assembly lag behind in these categories. Incidentally, most developers work with Windows.

Blockchain hype and future prospects: That's what developers think

But what about future technologies like Blockchain? After the hype in recent years, 80 percent of respondents say that they do not use any blockchain technology or just products and solutions without cryptocurrency. This means that although theoretically a lot is possible with the concept of blockchain, this still has little to no implementation, with around 29 percent being certain that the idea will be useful across many industries.

Tip: Text as PDF (please read the instructions!) or to this text complete eCourse Download. Actions or news via Newsletter!

However, the topic of the future divides the developer community into two camps: optimism that the future will improve for one's own children prevails, above all, in China (81 percent), Ukraine (81 percent) and Russia (79 percent). It shows that especially Eastern Europe, Latin America and the Middle East are looking hopefully into a better future and expect a higher standard of living for themselves. In Western Europe, however, especially France, Belgium and Switzerland, pessimism predominates when it comes to the future.

The IT industry is growing and developers like their job

However, the developer market looks bright and is likely to get even better in the future, especially if technologies like Artificial Intelligence or Blockchain really get into the day-to-day business.

Even if the talents are not enough, the good news is that developers like their job. 74,3% said they were satisfied or very satisfied with their careers. For the current job, however, this was only the case with 65,7%. So maybe they are open to a new challenge.

More knowledge - PDF download, eCourse on demand or personal advice

Offline download: Download this text as PDF -  Read usage rights, Because we do not automatically submit the title of this text for privacy reasons: When buying in "interests" the title register if support is needed. After buying text exclusively Download at this URL (please save). Or for a little more directly an entire book or eCourse with this text buy, read on.

3,99 Book now

Your eCourse on Demand: Choose your personal eCourse on this or another desired topic, As a PDF download. Up to 30 lessons with each 4 learning task + final lesson. Please enter the title under "interests". Alternatively, we are happy to put together your course for you or offer you a personal regular eMailCourse including supervision and certificate - all further information!

19,99 Book now

Consultant packages: You want to increase your reach or address applicants as an employer? For these and other topics we offer special Consultant packages (overview) - For example, a personal phone call (price is per hour).

179,99 Book now

You want to comment here? Please the Debate Rules comply, contributions must be unlocked. Your eMailAddress remains secret. More information on the use of your data and how you can counter this can be found in our Privacy Policy.

  1. To follow debate on this post
  2. All debates follow

Post a Comment

Your email address will not be published. Required fields are marked with * .

Ja, I would like to be informed about the latest promotions and offers via Newsletter be informed.

I hereby accept the Debate Rules and the Privacy policy with the possibility to contradict the use of my data at any time.