Applicants Facebook and Privacy: 6 Career Trends for Social Media

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Applicants increasingly use social media and we have long since become accustomed to the lack of data protection. 6 career trends for social media at a glance.

Applicants Facebook and Privacy: 6 career trends for social media social-media-future

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Svenja Hofert hopesSvenja Hofert author and managing director of Teamworks GTQ.


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1. Strong positions for applicants

There are orders and jobs again! Applicants are so in demand that the positive response to unsolicited applications is already increasing. Ask at the same time Company strengthens who can recommend friends for new hires from their workforce.

The number of applications per tender drops and the opportunity of the individual increases. That automatically leads to higher salaries. Employees are jealous of newly hired specialists who have previously worked freelance and can easily enforce their claims.

2. Network Escape: You can not get me!

As the demand for applicants increases, so does the social networking trend. "You can't get me!" - This is what more and more Xing members are thinking, who are in good hands with their jobs and are tired of being recruited all the time or receiving contact requests from people who have long exceeded the 5.000 contact limit.

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Since the modern job seeker prefers the more international, where a collection of contacts in the Xing collection manner is unusual. If you do not need a job at all, but above all want to take care of vitamin B, then you're off to Facebook, where interests can be shared much better. And because our data is uncertain, we've all gotten used to it anyway!

3. Jobs chirped

The online job markets are melting away - instead, companies are increasingly relying on Twitter recruitment. The companies already know why you bet on Twitter: those who are active here are better informed and know what's coming tomorrow.

Twitterers are more open - and open-minded people need the companies of the future if they want to stay competitive. Too bad that the odds of Twitter account holders with 8,7% is still relatively low (eCircle study) and many of the new, exciting job offers thus go nowhere.

4. Faster and more special

The trend can not be reversed, but it has not yet hit the heads: jobs in the tertiary sector are dying and are no longer recovering from their precarious wage and salary levels. Simple services, even in early academic areas such as support, system administration, some consulting and programming (not development!) Disappear from the (German) market. Employees and the self-employed need to reposition themselves and move into the Quaternary sector, where knowledge and creation are the priority - something no computer program can replace.

Head and creative services are becoming more important, but implementation is getting cheaper. Example: While layouts were previously required by designers who have mastered certain programs, layout can be done by almost everyone, thanks to the simplification of programs. Organization and coordination are also increasingly in demand - the number of project management offices is therefore continuing to grow. As efficiency becomes more important, it is here that method knowledge is awarded to points, best certification.

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5. New job profiles

As a result of these trends, new jobs are being created, such as Twitter coaches and social media managers. A concise comparison shows: Almost 28.000 vacancies from 1,2 millions at are now targeted at experts for social media, only about 2.000 to system administrators.

At the same time, the requirements are changing not only in terms of technology, but also in terms of marketing, personnel and sales, heavily influenced by the Internet and opportunities offered by neuromarketing, for example.

6. Please bind yourself!

As workers swarm to find better jobs, companies try to retain and retain their employees. In doing so, they are forced to think more about motivation - which in many companies practically falls by the wayside.

The car, long-time lure number 1, disappears into outmoded service regulations. Iphone and UMTS card offer for a long time no motivation kick more. There is only one thing left to do: Employers have to offer more flexibility in working time and place design - and exciting tasks.

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  1. Pingback: My reply to the article about me on LEAD digital: Is Xing the better social network? | CHARACTER PICTURES

  2. eemphase

    Great trends are: #wtf Hereby I declare the data protection for dead, is inconvenient anyway :-P

  3. Dani Scheuchenpflug

    Career Trends 2011 by Simone Janson - XING is out, Facebook is in ?? I'm not sure!

  4. Gudrun Woosmann

    RT @trainees: Career Trends 2011 - particularly striking is the growing importance of social media

  5. Trainee whispers

    Career Trends 2011 - particularly striking is the growing importance of social media

  6. Bernd Iglauer

    @SimoneJanson: @SvenjaHofert about the career trends 2011 - Xing is out, Facebook is in

  7. Powercoach editor

    TYRT @fissol: # career trends 2011: #Xing out, #facebook will be in-network - (@powercoach @jochenfischer @svenjahofert)

  8. Facebook News

    Xing is out, Facebook in: Career Trends 2011 (Simone Janson, journalist and Bucha): Xing is out, Faceboo ... #FB

  9. Solveig

    # Career Trends 2011: #Xing is out, #Facebook becomes in-network - #Job / via @powercoach (@jochenfischer @svenjahofert)

  10. Powercoach editor

    (@jochenfischer @svenjahofert @jobcollege) # career trends 2011: #Xing is out, #facebook is in-network -)

  11. Advertisement

    # Career Trends 2011: #Xing is out, #Facebook is being networked - by @svenjahofert / via @jobcollege #job #Job

  12. Simone Janson

    Freshly blogged: Xing is out, Facebook in: Career Trends 2011

  13. Competencepartner

    Xing is out, Facebook in: Career Trends 2011: Xing is out, Facebook is going to be in-network and ...

  14. Simone Janson

    @SvenjaHofert on the career trends 2011 - Xing is out, Facebook is in

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