Training as a media designer: Many paths lead to the Traumberuf

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The profession of the media designer enjoys great popularity in Germany and is one of the most popular training trades. This is due, on the one hand, to the spectrum of activities, and there is no need to study them. But what about the education at all and what do you expect in your professional life? We highlight the top education profession more precisely. Education-Media Designer

Here writes for you:


Mario Hahn is a freelance editor.


Web or movie? Different emphases

If you are interested in the profession of the media designer, you can choose between two training courses for media designers:

  1. Media designer in image and sound
  2. Media designer in digital and print

Both trainings initially sound similar. Due to the different focal points, however, there are quite large differences. Anyone planning to train as a media designer for image and sound specializes in audio and video technology and thus lays the foundation for a possible career in the film and television industry. Ideal if there is a great interest in moving images and / or audio. In addition to image processing and sound and video technology, screen design and animation are on the curriculum.

Digital, Print or Consulting?

On the other hand, those who want to train as a digital and print media designer focus on the design of websites, brochures, books and other printed matter. During his vocational training he deals intensively with image processing, media planning, design techniques and typesetting, among other things.

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After the basic training to the media designer digital and print one can even specialize in different areas. If, for example, For example the deepening in design and technology, the technical part of the training is focused in particular. In times of increasing digitization this area is particularly in demand.

Does the customer service tell you more? Then select the area Consulting and Technology. In the focal area conception and visualization one is responsible for the target group analysis and creation of media concepts. This three-year training also takes into account the latest technological developments. Since 2013, focal points such as social media and 3D animation have also been part of training.

Recognized education with IHK degree

In contrast to similar professions such as web designer, computer animator or social media manager (through training in social media we have already reported in detail), the media designer is a state-recognized education with an IHK degree.

It usually lasts three years, but can be shortened by up to a year if you have the appropriate qualification. There are various possibilities for the training as a media designer:

Dual education

On the one hand, the training can be completed as dual training in a company with a vocational school. In this case, the trainee receives a salary of up to 911 euros in the third year of training.

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Training with educational institutions

In addition to training in the dual system is the training as a media designer with IHK-degree in non-profit or private educational institutions like the cimdata Educational Academy possible. Such a school education has the advantage that the lecturers are active in parallel in the relevant industry. Tasks are oriented to issues of the current market and involve a very strong practical relevance.

Which school is required

It is not firmly agreed which school leaving certificate is necessary for the training. Formally, a secondary school degree is sufficient. In addition to the degree, the job market also includes your practical experience. In this case, a school education with a high degree of relevance and practical relevance is very beneficial, as there is already a lot of practical experience in different areas.

The difficulty, however, is to find a suitable training place in the coveted occupational field. Our application tip: Be creative! In creative professions one can be more original Casting quite positively attract attention.

The professional prospects of Traumberuf

Finally, career prospects are also varied. Whether in publishing houses, in advertising agencies, in the medium-sized industrial enterprise or as an independent media designer, the possibilities are manifold. Depending on the position, you are more likely to work strategically or operationally.

But also the run on the profession is great and you compete with numerous competitors for the popular places. Who wants to be successful here, needs a long breath.

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Earning potential and future prospects

State-recognized media designers deserve quite different. Salaries can vary widely depending on your specialization, employer, regional collective agreement, level of education and work experience. Media designers, who are willing to take on further responsibility in addition to creative performance, have good earnings prospects.

And of course the profession of media designer is subject to constant change due to the numerous technical innovations. Training as a media designer can therefore only be the basis for a successful career in the media, continuous training and openness to new technologies is a must. The introduction of newer technologies opens up new perspectives.

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