The Word of the Year: Jamaica Off
The word of the year 2017 is preceded by Jamaica Out, #MeToo, and Marriage for All as well as the Unword of the Year, which is Alternative Facts. On the one hand, what is always a thrilling new freeware creation is, for communication junkies, the ultimate proof that "language" lives.
The fact is: what has been said many times has to deal with somehow. The (un) word of the year says more about us, our relationships and the contradictions in our society than many are well aware of.
Conclusions about current trends
Allowing such keywords the probably shortest review of the year, but they also give not so short trends in social issues again. But let's take a look at the most frequently used words of the year:
Whether 'Jamaica-out', 'MeMoo' or 'marriage for all' - they all have something in common, because it's about (our) community. To govern together (or not), to "me too" and the wave of solidarity that has been triggered, and finally to the "marriage for all" around a microcosm of lived community on the smallest scale.
Think about what makes us different
Maybe that will give us the impetus to think again about what makes us different. Incidentally, this is neither new nor revolutionary: man is a relational being. The question, which is asked very often by people "what's in it for me", I consciously return in conversations about "what can you contribute to the community?". Then there's - test it out - always exciting discussions.
But let us say again: we are committed to relationships. That does not mean that each of us has the same "urge" for relationships. Some live off being together with others and do not thrive until they are able to spend each evening until midnight with as many people as possible in a community.
The Unword of the Year: Alternative Facts
Others, on the other hand, find it difficult to keep others around, they value it quietly and quietly. Nevertheless, we are all human relationships. We need supplementation and correction by others, because learning and growth are always done through community.
From the word to the unword of the year. In fact, these are actually two words: 'alternative facts'. The reason for this: "It is the veiling expression for the attempt to make false allegations acceptable as a legitimate means of public debate". At first glance it is clear who we owe it to.
Invented by Donald Trump
Invented or really puffed in the Twitter channel has the term Donald Trump. His name is presidential Twitter King of the World and incidentally still American President. In fact, arguably the most powerful man on earth, watching TV in the morning and twenty minutes later tweeting around the globe.
He does not form a well-founded opinion despite a billionaire CIA, but believes what is on TV. And even though they have no public office and are certainly not democratically elected, said TV editors are secretly one of the most powerful people in the world.
Inconsistencies around the globe
Everyday communication is always an indicator of what is currently going on in society. The words used in everyday life are the fine window panes of the global state. Because alternative and facts go together as well as cow and plane. 'Alternative facts' makes as much sense as 'flying cow', namely none.
Either something is an alternative or a fact. Both together, however, also expresses the ongoing inconsistencies, which at the moment the globe like a Burglind storm (... where the word part "castle" so not at all on something as dynamic as a storm fits) umwinden. It already starts with the term "UnWORT of the Year". With 'alternative facts' two words are pronounced for the first time an un-word. Yes, either we choose a word or a term. But announcing a word, and then choosing two, is a contradiction. But it still goes on:
Google, Facebook and Co. make national borders redundant
Globalization is growing. Google, Facebook and Co. make the borderline a minor issue that could cost any geography teacher the job. Over the same period, nationalist movements are dressing a smart cloak and subtly taking power.
Company make an advertising campaign "Dear Customer, you have never been so much value to us" and at the same time cancel the customer-oriented branch network.
Every society is the (un) word of the year that you deserve
Contradictions also exist in other areas. For example, in education: one educational reform is chasing the next, but school performance is getting worse and worse.
It's probably true that every society has the (in) word of the year it deserves. But - and that is the good news - every society also has the opportunity to develop itself. I'm looking forward to the next words, un-words and what else I hear so everything in the train and in discussions ...
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