3 Tips for strategic communication: How convincing you are!



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We are moved by the idea to make the world of work more human - without constant pressure for efficiency, stress and fear. As Publisher Best of HR - Berufebilder.de® with podcast, eLearning-on-demand offers and news service we share 15 years of experience with our customers (Samsung, Otto, state institutions). By the Top20 female blogger and consultant Simone Janson, referenced in ARD, ZEIT, Wikipedia .
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Communication is important to succeed and achieve its goals. At least that's what a lot of guides want to explain to us like that. But it does not matter at all to the spoken word - but to the effect. 3 tips for strategic communication: How to convince with effect! 3 tips for strategic communication: How to convince with effect!

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Here writes for you: Dr. Cornelia Topf is a certified business coach and international management trainer. Profile

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Why does our communication fail in everyday life?

Overview

There are countless communication councils. As we express ourselves correctly, we should really know. Why, then, in everyday life does the desired effect of what is said so often, despite the emphasis?

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The answer is simple: because we do not take a strategic approach and often use the wrong tactics. Because it's not about talking. It's about successful work!

"That's not allowed to happen!"

Overview

Well so what! The colleague has built manure, his superiors ordered him and read him vigorously the Levites: "Such a mistake must not happen! What costs us the money! "

What does the employee do? A stupid face with a bad conscience - and in a month the same mistake again. Why?

Work, do not just talk!

Overview

The supervisor no longer understands the world: "What comes to mind? I told him! "And how! Emphatically. But unfortunately not with effect. If you make an impression, you are far from achieving the goal of your communication.

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And that's exactly where the mistake of many superiors, parents, teachers, politicians, managers and unnerved relationship partners lies: not who impresses, talks effectively, but who communicates strategically.

How does it actually work?

Overview

Strategic communication involves whoever achieves targeted goals with selected strategies using specific techniques and tactics. Why is not the manager doing this in our example? Because she communicates from the Stegreif.

Even when people are preparing for negotiations, employee interviews, marriage applications or meetings, they often do not prepare themselves correctly: content, formulations, arguments, counter-arguments - all well and beautiful, but insufficient.

What Grandmother already knew ...

Overview

In this way, you achieve your goals only slowly, with difficulty, too rarely and with high resistances - as we see in our example:

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No employee changes his behavior quickly or simply because the boss is cleaning him. Everyone could communicate strategically, if he would stick to Grandmother's advice: Think first, then talk!

First think, then talk - 3 tips

Overview

The grandmother had been talking well you say: What are you thinking about? On 3 Things:

1. Objective: What do I really want to achieve?

Overview

  • For example: Make the employees round?
  • Or change his behavior?
  • Or both?

2. Strategy: How do I achieve this goal?

Overview

  • Sharing the boss?
  • Cooperative?
  • Collegial?
  • Centered solution?
  • Dirigiste?

3. TechnikundTaktik: Which means do I use for this?

Overview

  • Folding?
  • Questioning technique?
  • Silence?
  • Pacing and Leading?
  • Accusations?
  • Feedback?
  • I or you messages?
  • Strategic instant phrases?
  • Strategic silence?


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Overview


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  1. REGIS GMBH

    3 Tips for strategic communication: how convincing you are! from
    Dr. Cornelia Topf

    via @ berufebilder - Highly recommended GfnL2ZWIPj

  2. Thomas Eggert

    3 Tips for strategic communication: how convincing you are! from
    Dr. Cornelia Topf

    via @ berufebilder - Highly recommended D8dtbJrml8

  3. Job college

    3 Tips for strategic communication: how convincing you are! from Dr. Cornelia Topf - Highly recommended kfDb7Kiz7Z - Highly recommended uMTvgHV0o9

  4. Cornelia Topf

    "First think, then talk!" - Part I to #berufebilder by @SimoneJanson

  5. Holger Froese

    Strategic communication: Think first, then talk! #Business

  6. Simone Janson

    #Blogpost Strategic Communication: Think first, then talk!

  7. Liane Wolffgang

    Strategic communication: Think first, then talk !: There are countless communication guides. How do we get ...

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