Eric Ries has established the lean start-up method and made it popular.
He is the founder of startup blog StartupLessonLearned.com and co-founder of IMVU, a gaming and entertainment network. 2007 named Business Week as one of the best young technology founders. 2010 became an entrepreneur-in-residence at Harvard Business School. In addition, he has co-authored many books and continues to be the founder, such as a senior software engineer at There.com.