Nelly Kostadinova

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Author

Nelly Kostadinova InernationalizationNelly Kostadinova. Founder of Lingua-World, consultant and speaker.

Originally Nelly Kostadinova comes from Bulgaria. Her career began there as a journalist. After the turn of 1990 she left her old life behind and built up a new existence in Cologne. Seven years later, she founded the translation and interpreting service Lingua-World. She quickly transformed the small agency into an international company. Today, Lingua-World has some 10.000 translators and has a total of 19 stores in Germany, the United Kingdom, South Africa and Rwanda.

With her localization service Lingua-for-growth, Nelly Kostadinova advises 2015 companies on the successful integration of their websites and presences in the global market.

Kostadinova is the economic ambassador of the city of Cologne and has set herself the goal of building bridges with her services - with language. Especially the African continent is close to her heart. It is expanding into developing countries in order to get involved locally and use its knowledge to train local specialists.

Latest posts


Inspiration & Marketing {HR magazine}

Visual imagery in marketing and intercultural competence: 3 X 3 tips

Outstanding images are indispensable in marketing. But also intercultural competence is required. But what is considered positive in Western cultures can trigger scandals elsewhere in the worst case scenario. 3 X 3 Tips on animal representations, gestures and images of women. Read more



Success & Management {HR magazine}

Companies keep their distance: 5 tips for absent bosses

Successfully lead a business. Even if you are not on site yourself. I am convinced that it works. What are the challenges and how do you keep the overview in numerous locations? A review and basic tips. Read more


Success & Management {HR magazine}

4 Tips for Intercultural Marketing: Web Design and Color Meaning in Foreign Countries

Colors can achieve much in their effect on our psyche. They touch our senses, trigger certain emotions and influence our decisions. Companies use them properly, strengthen brands and control buying impulses. But beware: Colors do not have the same meaning in all countries. 4 tips. Read more


Success & Management {HR magazine}

Successfully mastering international business: 7 tips for understanding foreign cultures

Better safe than sorry - hardly anywhere in the world has this wisdom as much validity as in the international business arena. Anyone who works globally must think globally and understand cultural peculiarities. 7 tips. Read more

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