Katharina Antonia Heder

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Katharina A. Heder Katharina A. HederKatharina Heder is Digital Media Manager and Consultant.

After studying German, Heder continued to train as a New Media Manager with a focus on sports and completed a degree in business administration with a focus on online communication.

She advises companies to understand strategic communication in social networks as an expression of a part of their own business model. At the same time, it uses social media strategies to develop new business models.

The topic of training and further education of social media managers is the interest of Katharina, if she does not pursue various sports. More articles from her can also be found on the SocialMedia blog. Your portfolio is also on Torial.


http: /frauheder.de/

Latest posts

Career & Curriculum {HR magazine}

Why is the social media manager not dead? The social media manager lives long

Anyone who wants to assess the current tendencies of companies to the job profile of the social media manager, finds it difficult to bring different developments on a common denominator. On the one hand, more and more digital specialists are being trained for even the smallest tasks. On the other hand, many well-known names flow into companies and permanent jobs. So where does the way of the many social media managers go? Read more

Success & Management {HR magazine}

The basics of social media: information and big data

I am always amazed when people explain how social media works and forget the core of their actions. In fact, social networks, which can be regarded as the core of the exchange formats supported by technology, are merely a consequence of another circumstance. Read more

Contribution also in eCourses & books:

Career & Curriculum {HR magazine}

Social Media Managerin without Facebook reloaded: What happened after my outing

About a year ago, at the request of Simone Janson, a post on CAREER PICTURES published why I did not use Facebook. Then my life changed, because a large amount of people felt this as a provocation on my part. Was that it? What has changed and why would I do it again? Read more