Anne M. Schüller

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Anne M. Schüller's Profile anne-m-schueller_portrait-mit-hutAnne M. Schüller is a management thinker, keynote speaker, business coach and multiple award-winning bestselling author. She has repeatedly been named Top Voice by Business Network LinkedIn.

The graduate in business administration is considered a leading expert in touchpoint management and customer-focused corporate management. She is one of the most sought after speakers in the German-speaking world. For more than 20, she has held leadership roles in sales and marketing for several international service companies, and has received several awards. 2015 was inducted into the Hall of Fame of the German Speakers Association (GSA) for her life's work.

At congresses, conferences, events and corporate events, it holds top-class, rousing and practical keynote and impulse lectures on the topics of corporate organization and leadership in the Next Economy, touchpoint management, customer loyalty and referral marketing. She also conducts power workshops on these topics. Your Touchpoint Institute trains certified Touchpoint Managers. Its customers include the elite of the German, Austrian and Swiss economies. is one of the most important management thinkers. Her bestseller “Touch.Point.Sieg.” is the Trainer Book of the Year 2016. Her bestseller “The Touchpoint Company” was chosen as the Management Book of the Year 2014. Her bestseller “Touchpoints” is the Mittelstandsbuch des Jahres 2012. When it comes to customers, she is one of the most cited experts.

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Latest posts

Success & Management {HR magazine}

Employee motivation, corporate development and change: How change is achieved in 4 steps

The new often has great chances if it can develop outside of time-honored thinking. First, make only a part of your company an experimental space for change projects. This requires: a budget, the right method and the right people. Read more

Success & Management {HR magazine}

Leadership in organizational development and change: How do change projects fail?

The economy and work environment are changing at a rapid pace. Classic change projects therefore no longer work, up to 80 percent fail. I will discuss the main reasons for this here. In a second post, I then present a method that can be used to achieve transformation projects. Read more

Digital & New Work {HR magazine}

Organizational development and hierarchy: In 2 X 9 steps fit for the digital economy

With old organizational structures one does not go far, because they can not keep up with the pace of the digital economy. Here comes the orbit model on the plan. It propagates the transition from a pyramidal to a circular organization. "This is the corporate model of the future," says the business magazine Capital. Read more

Career & Curriculum {HR magazine}

A new human resources job profile: Culture Manager as a bridge builder in the company

Who harmonises the overall cooperation in the company? Interdisciplinary action is a must today. But classic silo structures often prevent this. The solution: a culture manager as a cross-functional networker, climber and cultural optimizer. Read more

Contribution also in eCourses & books:

Success & Management {HR magazine}

Leadership and Decisions in Digitization: The No-Gos 8 Score List

In times of the digital age and a complex world, the sustainability depends on swift and at the same time good decisions. They are the prerequisite for success. Why companies in decision-making culture can no longer continue as before, this article shows. Read more

Success & Management {HR magazine}

Self-organization in companies: 3 essential tips how to succeed

Self-organizing workforces are the favored future model because they are better suited to the rapidly evolving and increasingly unpredictable demands of the future than the command-controlling of the old style. Read more

Contribution also in eCourses & books:

Inspiration & Marketing {HR magazine}

Purpose instead of mission statement: How companies have to reinvent themselves

More and more studies indicate that companies gain significant financial benefits if they extensively deal with the higher goals and the deeper meaning, ie the purpose of their organization. And that has nothing to do with the usual concepts of the past. Read more

Contribution also in eCourses & books:

Inspiration & Marketing {HR magazine}

Viral Content and Reach Marketing: 3 X 3 Tips

Your own website is the home port and the core of every content strategy. But for the content material to create reach, retransmission on the web must be stimulated in a very targeted manner. Read more