Prof. Gerald Lembke is a course director for digital media at the Baden-Württemberg University of Cooperative Education (DHBW) Mannheim and President of the Federal Association for Media and Marketing e. V.
Already as a student, Lembke 1994 founded mediana Internetagentur GbR, whose shareholder he was up to 1999 and then sold. 1996 he graduated as a Diplom-Handelslehrer and works in various positions, including management at Bertelsmann.
In 2005 he received his doctorate in business administration on organizational development with the subject of “knowledge cooperation in knowledge communities”. In 2007 Lembke became Professor in business administration and media management at the then Berufsakademie Mannheim, as study program director and dean of studies he has been supervising the scientific education in digital media at the Cooperative State University Baden-Württemberg in Mannheim since 2009. Lembke has written several books on knowledge management and digital media. He founded 2012 the Federal Association for Media and Marketing in Mannheim.